One-of-a-kind (Product)RED Mac Pro goes to Auction

Sotheby's will be auctioning off a truly one-of-a-kind Mac Pro to raise funds for the (Product)RED AIDS charity program. The red version of the Mac Pro was customized by Apple's Jonathan Ive along with Marc Newson for the (RED) auction on November 23, 2013. The Mac Pro isn't officially available even in its real black color yet, although it will be by the end of the year. There isn't any information about what's customized other than the color, but even if that's the only difference from the stock models Sotheby's is expecting it will bring in upwards of US$60,000 -- well above the $2,999 starting price for the standard black version. The proceeds will go to the RED program's AIDS support efforts.

Check It Out: One-of-a-kind (Product)RED Mac Pro goes to Auction

One-of-a-kind (Product)RED Mac Pro goes to Auction