TMO Daily Observations 2015-05-11: Apple Car Meetings, Apple Watch and Messages

Apple's still unconfirmed plans to design a car led to a Cupertino visit from Fiat Chrysler CEO Sergio Marchionne. Bryan Chaffin and Dave Hamilton join Jeff Gamet to talk about Apple's place in the automotive market and who will be the target market for the company's cars. After more than a week of Apple Watch time under their belts, they also have some observations on how the smartwatch is changing their communication preferences.

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