TMO Daily Observations 2016-04-15: App Store Search Plans, Apple Car Designs

| Daily Observations Podcast

Apple has a team working on App Store and iTunes discoverability, and that may include paid search. John Martellaro and Bryan Chaffin join Jeff Gamet to share their thoughts on Apple's search efforts, then they get pretty heated when the topic switches to Apple Car designs.

TMO Daily Observations 2016-04-15: App Store Search Plans, Apple Car Designs

Apr. 15, 2016 — Download: MP3 Version (AAC Version Coming Soon)

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I agree that there is most likely a secret team at Apple working on the App stores.  However, this Bloomberg report sounds fishy to me.  Fishy, in that I would suspect that Apple’s secret team intentionally leaked their discussion about possible paid search rankings just to try to gauge public reaction to see if this was a direction they would like to go in.

At the same time, I look at the iTunes store and see that it is pretty much dominated by the big names and big labels of the music industry.  One of my favorite things about the early iTunes store was how easy it was to discover new musicians and music.  I cannot remember the last time I discovered a new musician on iTunes.

Admittedly, my fond memories of the early iTunes store could completely be hindsight or nostalgia bias.  I am concerned that the App stores could end up like the current iTunes store, and small developers would suffer.

I would just be happy if Apple would allow search criteria when searching the App stores.  I would love to be able to check a box that said “released after [insert year]”.

Also, I know Apple loves to boast about how many apps are in the App store, but I would imagine quite a few of those are abandoned or are no longer supported on the current iOS.  There is always a lot of talk about what it takes to get into the App stores, but I think there now needs to be a discussion on what it takes to remain in the App store. 

My recommendation would be that only apps that are continually being developed or at least supported can remain in the App store.  For example, apps that do not work past iOS 6, or have not been updated since then, should be removed.

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