Apple's annual iTunes Festival is set for September and once again will take place in London with performances from Maroon 5, Beck, Pharrell Williams, and more. The annual event includes 30 days of free concerts from big name artists at the Roundhouse with tickets for each event given out through a lottery system.
Apple announces 2014 iTunes Festival in London
Along with Maroon 5, Beck, Pharrell Williams, this year's iTunes Festival will include performances from Sam Smith, Blondie, Kylie, David Guetta, 5 Seconds of Summer, Calvin Harris, Chrissie Hynde and many more artists. Not everyone can win tickets to the concerts, so Apple plans to stream shows via Apple TV.
This year marked the first time Apple hosted an iTunes Festival event outside of London with a concert series at the SXSW conference in Austin, Texas. That iTunes Festival lineup included performances from artists such as Coldplay, Imagine Dragons, Pitbull, Keith Urban, and ZEDD over a one week period.
Apple hasn't announced the full London iTunes Festival schedule yet, but does have a website ready to go when more information is available.