Apple has started handing out exclusive merchandise to employees as part of its 50th anniversary celebrations, and the company has tied these gifts closely to its long-standing identity while preparing for a major event at Apple Park. The milestone falls on April 1, and Apple has already begun building momentum with global events and internal celebrations.
Employees are receiving a commemorative package that includes a T-shirt, enamel pin, and a limited-edition poster, all designed with a scribble-style rainbow Apple logo that reflects the company’s heritage.
The items carry the theme “50 Years of Thinking Different,” which also aligns with the broader anniversary message shared by CEO Tim Cook.
Apple describes the merchandise in a note shared with employees:
1976-2026
50 Years of Apple.
Inspired by our heritage rainbow colors and crafted by hand – a commemorative T-shirt, limited-edition poster, and enamel pin are here for you.The phrase “crafted by hand” appears across the packaging and Apple Park displays, reinforcing the company’s focus on design and detail while linking the present celebration to its early identity.
Apple Park finale and global events
Apple has hosted a series of events in cities including New York, London, Chengdu, Vancouver, and Sydney, featuring performances and creative sessions that reflect its cultural reach. The company now plans to close these celebrations with a private event at Apple Park, where reports suggest a performance by Paul McCartney.
Employees can collect their anniversary merchandise through April 30, while Apple uses this milestone to connect its past innovations with its current direction.