Netflix isn’t holding back on its original content and could spend US$13 billion this year on its shows and movies. To put that in perspective, Apple is moving aggressively with its $1 billion investment in original content and still well above more traditional content creators. David Z. Morris writing at Fortune said,
Netflix will spend $12-13 billion on original programming this year. That’s much more than the $8 billion it planned to spend as of October 2017. It would also be vastly more than legacy studios are spending: HBO spent $2.5 billion on content in 2017, and even CBS spent just $4 billion.
The streaming media company has plans for 82 feature films this year, and could be spending $22.5 billion a year on content by 2022. That moves the bar for Amazon, HBO, Hulu, and now Apple.
Check It Out: Netflix’s Original Content Budget is Bonkers Huge