Apple has joined with 14 other big tech companies to support the bay area anti-poverty charity SF Gives. The iPhone and iPad maker donated US$500,000 to the cause, and the organization is hoping to get five more companies to join in to bring their funding up to the $10 million mark.
Apple donates $500,000 to SF Gives
Other companies that have chipped in $500,000 include Google, LinkedIn, and Zynga, according to Forbes. The money SF Gives collects will be distributed to local charities.
San Francisco has been faced with poverty and homeless issues for some time, and the number of people living in the area who can't make ends meet is on the rise. Some companies have been working to help address those issues, and SF Gives is hoping to call even more to action.
While Apple may have a reputation for publicly staying out of the charity game, the company has been involved in more transparent ways. Apple has, for example donated to hurricane relief, and now offers an employee charity donation matching program. CEO Tim Cook has also donated his own time to help raise charity funds, most recently as part of an auction for human rights organizations.
SF Gives is part of Tipping Point. Along with pushing for big donations from companies, the group is looking for individuals who are willing to donate, too. Anyone interested in helping can check out the Tipping Point website.