Apple is preparing one of its biggest product cycles in years, with new iPhones, Apple Watches, Macs, iPads, AirPods, and smart home products expected between its September 9 event and early 2027.
Bloomberg’s Mark Gurman says Apple plans to introduce several major products during this period, including the iPhone 18 Pro lineup, its first foldable iPhone, refreshed Apple Watches, M6 Macs, and a new smart home hub.
iPhone 18 Pro and foldable iPhone Ultra
Apple’s September event will focus heavily on the next iPhone lineup, with several hardware changes expected across the Pro models.
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- iPhone 18 Pro: A20 Pro chip, smaller Dynamic Island, updated Camera Control, improved cooling, and new Dark Cherry and Light Blue colors.
- iPhone 18 Pro Max: Similar upgrades, along with a larger battery and a variable aperture camera that may remain exclusive to the larger model.
- iPhone Ultra: Apple’s first foldable iPhone is expected to include a 7.7-inch inner display, 5.3-inch outer display, Touch ID, dual 48MP rear cameras, and expanded multitasking features in iOS 27.
Pricing for the foldable model is expected to start above $2,000.
Apple Watch, iPad and Mac updates
Apple also plans several updates across its other major hardware categories.
- Apple Watch Series 12: Faster chip, longer battery life, ceramic case option, and continuous heart-rate monitoring.
- Apple Watch Ultra 4: Faster processor, improved fitness tracking, and expanded satellite features.
- iPad mini: OLED display, A19 Pro or A20 Pro chip, improved speakers, and better water resistance.
- iMac: M6 chip and new color options.
- 14-inch MacBook Pro: New base model powered by the M6 chip.
Apple is also reportedly preparing a redesigned MacBook Ultra for late 2026 or early 2027 with an OLED touchscreen, thinner body, Dynamic Island, and a touch-friendly version of macOS 27.
New Apple TV, HomePod mini and AirPods
Apple’s home and audio lineup will also receive several upgrades, including a new Apple TV with Apple Intelligence support, an updated HomePod mini, two AirPods 5 models, and new Beats 360 over-ear headphones.
The company is also developing a new Home Hub with a 6-inch to 7-inch display, Siri AI, FaceTime, widgets, and both tabletop and wall-mounted versions.
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