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Apple Announces 4-for-1 Stock Split to Make AAPL ‘More Accessible’
Columns & Opinions

Apple Announces 4-for-1 Stock Split to Make AAPL 'More Accessible'

Bryan Chaffin · July 30, 2020

Apple announced at 4-for-1 stock split on Thursday, a move driven by the board of director’s desire to make shares of $AAPL, “more accessible to a broader base of investors.”

Dr. Mac’s Checklist for Buying Hard or Solid-State Drives
Columns & Opinions

Dr. Mac's Checklist for Buying Hard or Solid-State Drives

Bob LeVitus · July 24, 2020

Dr. Mac is frequently asked for advice on adding storage to a Mac, so he distilled his thoughts into a checklist to help you decide on your next storage upgrade.

Apple’s TV Strategy: Become the Favored Subscription TV Platform
Columns & Opinions

Apple's TV Strategy: Become the Favored Subscription TV Platform

John Martellaro · July 23, 2020

Unlike Roku and Amazon, Apple has immediately welcomed HBO Max and Peacock to its own streaming TV systems, tvOS and iOS. Apple’s TV strategy is interesting.

Is TikTok Really a Security Threat? Here’s What Experts Found
Columns & Opinions

Is TikTok Really a Security Threat? Here’s What Experts Found

Andrew Orr · July 23, 2020

TikTok has faced accusations of data collecting and spying for the Chinese government. Here’s what the experts say.

NBC Peacock Review
Columns & Opinions

NBC Peacock Review

John Martellaro · July 22, 2020

John has mixed feelings about this new TV streaming service in his NBC Peacock review.

Breaking up With Chrome is Hard, But Right, to do
Columns & Opinions

Breaking up With Chrome is Hard, But Right, to do

Charlotte Henry · July 14, 2020

Tests prove that Safari outperforms Google Chrome on a Mac. Because of that and the extra privacy, Charlotte is going to give it another try.

Setapp (the Netflix of Mac Apps) Just Keeps Getting Better
Columns & Opinions

Setapp (the Netflix of Mac Apps) Just Keeps Getting Better

Bob LeVitus · July 10, 2020

Dr. Mac has been a fan of Setapp (the Netflix of Mac apps) since it was introduced and thinks it’s a fantastic value, allowing you to use any or all of its 180+ high-quality apps for just $9.99 a month.

Brainstorm by Mapping Your Mind (Part 2)
Columns & Opinions

Brainstorm by Mapping Your Mind (Part 2)

Bob LeVitus · June 26, 2020

In the thrilling conclusion to last week’s mind-mapping column, this week Dr. Mac talks about four macOS mind-mapping apps.

UK COVID-19 Contact Tracing App Failures Blamed on Apple
Columns & Opinions

UK COVID-19 Contact Tracing App Failures Blamed on Apple

Charlotte Henry · June 19, 2020

The UK government shifted to use the Apple/Google API in its COVID-19 contact tracing app but seems to be blaming Apple for its app failing.

How to Get NBCUniversal’s Peacock Streaming Service
Columns & Opinions

How to Get NBCUniversal's Peacock Streaming Service

John Martellaro · June 18, 2020

Currently, the only way to get NBCUniversal’s Peacock Streaming Service is with with Xfinity Flex and X1 box. But that will change later this year.

Apple TV+ Needs to Get Into the Sports Game. Fast.
Columns & Opinions

Apple TV+ Needs to Get Into the Sports Game. Fast.

Charlotte Henry · June 10, 2020

Apple TV+ finally looks to be getting ready to launch its move into live sports, but it has been a bit slow off the mark.

Livestream Video Like a Pro
Columns & Opinions

Livestream Video Like a Pro

Bob LeVitus · June 4, 2020

Dr. Mac has been live-streaming video since time immemorial—here are some tips he’s developed over the years to make his live streams look cooler and more professional.

If Apple is Going to Make Original Podcasts it Should be Bold
Columns & Opinions

If Apple is Going to Make Original Podcasts it Should be Bold

Charlotte Henry · May 26, 2020

Apple is hunting for an exec to lead its moves original podcasts, but should it being doing this, and what benefit does doing so bring?

Proposal: Discounted AirPods in the iPhone 12 Box
Columns & Opinions

Proposal: Discounted AirPods in the iPhone 12 Box

John Martellaro · May 21, 2020

Currently, when you buy an iPhone online, there’s a “page 2” option to also purchase a set of AirPods at full price. But John thinks there’s a nifty, alternative option.

Apple’s Target TV Market for Apple TV+ is What Again?
Columns & Opinions

Apple's Target TV Market for Apple TV+ is What Again?

John Martellaro · May 20, 2020

Streaming TV services have evolved, by design and content, to appeal to certain segments of the viewer marketplace. Except, it seems, Apple.

Parallels Toolbox: Like a Swiss Army Knife for your Mac
Columns & Opinions

Parallels Toolbox: Like a Swiss Army Knife for your Mac

Bob LeVitus · May 15, 2020

Dr. Mac really likes Parallels Toolbox, which includes more than 30 different tools for macOS (and/or Windows 10) for $19.99/year.

MacBook Pro 13-inch Tech Specs – The Butterfly Keyboard is Dead
Columns & Opinions

MacBook Pro 13-inch Tech Specs - The Butterfly Keyboard is Dead

Charlotte Henry · May 4, 2020

The release of the new 13-inch MacBook Pro means the butterfly keyboard is finally dead. Very few people will mourn its passing.

Apple’s Tim Cook Talks About Corporate Responsibility to Community
Columns & Opinions

Apple's Tim Cook Talks About Corporate Responsibility to Community

John Martellaro · April 30, 2020

Corporations have obligations to their shareholders, but during Apple’s Financial Results report for Q2 2020, Tim Cook made it clear that his company has obligations to the community as well.

Creative Things to Try for Free
Columns & Opinions

Creative Things to Try for Free

Bob LeVitus · April 24, 2020

Dr. Mac says some of the bright spots in this dark time are formerly paid services and apps now available at no cost for a limited time in response to the crisis and shares a handful of his faves.

The Wide-ranging Challenges Now Facing Apple
Columns & Opinions

The Wide-ranging Challenges Now Facing Apple

John Martellaro · April 10, 2020

Along with with any other company in this pandemic, Apple is sizing up the multitude of challenges facing it. Customers will adapt.

Amidst COVID-19, Disney+ Soars. Apple TV+ Not So Much
Columns & Opinions

Amidst COVID-19, Disney+ Soars. Apple TV+ Not So Much

John Martellaro · April 3, 2020

Analysis shows that Apple TV+ decisions about new content don’t seem to be resonating with viewers under lockdown.

How the iPad Has Changed My Life
Columns & Opinions

How the iPad Has Changed My Life

John Martellaro · April 2, 2020

In the 10th year of the iPad in his tech life, John thinks it’s time to ponder how it has changed him. And where it may be going in the next 10 years.

The Case for Apple to Postpone macOS 10.16 into 2021
Columns & Opinions

The Case for Apple to Postpone macOS 10.16 into 2021

John Martellaro · April 1, 2020

Traditionally, Apple provides a preview of the next version of macOS at WWDC in June, then releases it late September. This year, there’s a case to be made to postpone macOS 10.16 into 2021.

Apple’s New MacBook Air is the Best Work-at-home Computer
Columns & Opinions

Apple's New MacBook Air is the Best Work-at-home Computer

John Martellaro · March 27, 2020

With more people working at home these days, it’s essential to have an affordable, high-quality, secure, and reasonably powerful computer. Apple’s new MacBook Air fills the bill.

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