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Columns & Opinions

TSMC Founder Sees a Darker Timeline
The Observation Deck

TSMC Founder Sees a Darker Timeline

Ken_Ray · 1:17 PM EDT, Mar 17th, 2023 · Add Comment

Foxconn may make AirPods in India, the founder of TSMC speaks a scary future, and life imitates art on the moon.

In Manufacturing Moves, Foxconn Follows the Money
The Observation Deck

In Manufacturing Moves, Foxconn Follows the Money

Ken_Ray · 11:14 AM EDT, Mar 16th, 2023 · Add Comment

Talk of a pricier iPhone 15 Pro, Foxconn says manufacturing moves are just business, and teasing a mixed reality.

A Reported Chill in Apple Hiring
The Observation Deck

A Reported Chill in Apple Hiring

Ken_Ray · 12:42 PM EDT, Mar 15th, 2023 · Add Comment

A cold front across Apple’s hiring line, new help shopping for an iPhone, and possible new wrinkle for Apple in India.

Making Making in India Easier for Apple
The Observation Deck

Making Making in India Easier for Apple

Ken_Ray · 10:00 AM EDT, Mar 14th, 2023 · Add Comment

Making making in India easier for Apple, we are not getting enough sleep, and the boy, the mole, the fox, the horse, and the Oscar.

Rushing Mixed Reality and Questioning a Questionable Outlook
The Observation Deck

Rushing Mixed Reality and Questioning a Questionable Outlook

Ken_Ray · 10:00 AM EDT, Mar 13th, 2023 · Add Comment

A negative note from a forgotten name, ready or not — Apple’s headset approaches, and welcome to the Apple TV+ trailer park.

And Tell Tchaikovsky the News!
The Observation Deck

And Tell Tchaikovsky the News!

Ken_Ray · 9:10 AM EST, Mar 10th, 2023 · 1 Comment

Apple Music Classical is finally here (almost), Evercore is stoked over Apple in India, and watching MLB without having to watch MLB.

India Ascends and a Goertek Exec Exits
The Observation Deck

India Ascends and a Goertek Exec Exits

Ken_Ray · 10:30 AM EST, Mar 9th, 2023 · Add Comment

An Apple target goes higher, Apple’s reportedly eying India more closely, and a bearer of bad news takes the exit.

Announcements Hidden in the Big Yellow iPhone Announcement
The Observation Deck

Announcements Hidden in the Big Yellow iPhone Announcement

Ken_Ray · 1:04 PM EST, Mar 8th, 2023 · Add Comment

A bright yellow phone from Apple, planned expansion for a couple of Apple services, and you will not believe how big iPhone was last year.

Goldman’s Got a New Guy on AAPL
The Observation Deck

Goldman's Got a New Guy on AAPL

Ken_Ray · 10:38 AM EST, Mar 7th, 2023 · 1 Comment

Today from the Observation Deck, Goldman Sachs turns sweet on Apple, iPhone may go yellow today, and news for Apple TV plus Apple TV+.

Two Huge If True Rumors From India and Apple’s Big Soccer Push
The Observation Deck

Two Huge If True Rumors From India and Apple's Big Soccer Push

Ken_Ray · 9:30 AM EST, Mar 6th, 2023 · Add Comment

One firm raises its price target on Apple shares, two tales of Apple manufacturing in India, and three countries get better Apple Maps.

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