Weather Channel Accused of Mining User Data

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The Los Angeles city attorney has filed a lawsuit saying that the Weather Channel collects user data for commercial purposes, not just to provide local forecasts.

The government said the Weather Company, the business behind the app, unfairly manipulated users into turning on location tracking by implying that the information would be used only to localize weather reports. Yet the company, which is owned by IBM, also used the data for unrelated commercial purposes, like targeted marketing and analysis for hedge funds, according to the lawsuit.

The New York Times uses the word “covert” in its headline. It’s not that covert though. The Weather Channel has a How is My Data Used page. I’m not defending them but people really need to start reading privacy policies and service terms. Although using dark patterns to obfuscate this is wrong.

Check It Out: Weather Channel Accused of Mining User Data

Weather Channel Accused of Mining User Data

One Comment Add a comment

  1. wab95

    Andrew:

    Great point about reading privacy policies and terms of data use.

    I have begun not allowing apps to use my location as a default, unless and until I go back and at least skim through the use terms. Even then, serial abusers like FB will abuse at will.

    This is an industry crying out for oversight, regulation and stiff penalties for violations.

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