Some Apple retail stores began setting up the stanchions they use for long product launch lines overnight. With Apple’s “hello again” media event kicking off in a few hours, the stanchions may be a hint that whatever is announced today may be available right away—and that the company expects loads of people will want it.
Photos of Apple’s overnight work at its San Francisco store popped up on Reddit with comments like,
They set up the line dividers while I was there. Not sure if this means there will be a product launch tomorrow. This was shortly after closing. There were lots of contractors milling about, taking laser measurements of the floor and pointing to the huge glass doors. I wonder what they’re up to.
Other Redditors said they saw other Apple retail stores setting up for long lines, too.
Apple is expected to introduce new MacBook Pro models today with an OLED touch-sensitive strip instead of traditional function keys, USB-C and Thunderbolt 3, better graphics, and Intel’s Skylake processors. That doesn’t sound like enough to drive crowds to Apple’s stores today, so it’s possible the company has other surprises waiting for us, too.
The “hello again” media event starts at 10AM pacific time, so be sure to check in with The Mac Observer for our product announcement coverage and analysis.