Apple TV+ Customer Satisfaction Rises by ≈4%, Still Behind Amazon Prime

A recent survey conducted by the American Customer Satisfaction Index (ACSI) indicates that all video streaming services tracked have improved their customer satisfaction scores compared to the previous year. Apple TV+ reported a score of 79 in 2024, up from 76 in 2023, ranking fourth overall, as reported by Apple World.Today.

The leading service, Amazon Prime Video (where you can watch Apple TV+ exclusives as well), received a score of 82, followed by Peacock and YouTube Premium, both at 80. Apple TV+ shares its score of 79 with Hulu, Netflix, and Sling TV. Max and Paramount+ scored 78, while Disney+ received a score of 77.

  1. Amazon Prime Video: 82
  2. Peacock: 80
  3. YouTube Premium: 80
  4. Apple TV+: 79
  5. Hulu: 79
  6. Netflix: 79
  7. Sling TV: 79
  8. Max: 78
  9. Paramount+: 78
  10. Disney+: 77

The ACSI study highlights an overall increase in customer satisfaction within the streaming industry, with the average score reaching an all-time high of 79.

This growth comes despite rising subscription prices. The findings mean that consumers remain engaged with streaming services as they expand their content offerings.

One thought on “Apple TV+ Customer Satisfaction Rises by ≈4%, Still Behind Amazon Prime

  • I add movies and TV shows to my “Wishlist” where I will never, ever be able to find them again.

    If I’m very, very lucky one or another of the many shows on my “Wishlist” may someday appear on my “Up Next” list — if Apple feels like it.

    In the meantime I will be inundated with all the shows Tim Cook and the folks at Apple are “Watching Now”.

    That’s why I really dread using Apple TV+.

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