Apple’s AI strategy shifts as Craig Federighi rejects an AI-driven iPhone home screen while pushing Siri toward outside models.
Apple Vision Pro to Stream Crufts in New Immersive Video Series “Top Dogs”
Apple Vision Pro brings Top Dogs, a new immersive series about the Crufts dog show, with a trailer out ahead of January 30.
Apple May Run Next-Gen Siri Chatbot on Google’s Cloud
Apple plans to run its next Siri chatbot on Google’s cloud, a major shift in privacy strategy and AI infrastructure approach.
iPhone 20th Anniversary Model May Not Be the All Glass iPhone
Apple’s 20th anniversary iPhone may keep a smaller notch as new display leaks suggest a true full screen design stays years away.
Apple TV Gets 'Best Picture' Nomination for F1: The Movie at the Oscars
Apple TV earns major Oscars nominations as F1 The Movie scores a surprise Best Picture nod and multiple technical category wins.
Why Apple’s Apps and Third Party Apps Take Up So Much Storage
Why iPhone apps use so much storage, from cached data to hidden files, and how you can clean it without deleting everything.
Apple Kicks off Four Day Lunar New Year Sale in China With Big Discounts
Apple launches a Lunar New Year sale in China with discounts up to 1,000 yuan on iPhones, Macs, iPads, and more.
Apple Stays on Top as the World’s Most Valuable Brand in 2026
Apple tops Brand Finance Global 500 again in 2026 as its brand value grows 6 percent to $607 billion worldwide.
iPhone 18 May Deliver Apple’s Brightest Display Yet
Apple plans a much brighter iPhone 18 display, raising supplier standards and pushing rivals out as Samsung gains more panel orders.
Anthropic’s Claude Gets Apple Health Support in New iOS Update
Claude now connects to Apple Health on iPhone, letting users view fitness and medical data inside Anthropic’s AI chatbot app.