TMO Background Mode Interview with Microsoft Chief Creative Architect Ben Rudolph

· · The Mac Observer's Background Mode Podcast

Ben Rudolph on Background Mode.

Ben Rudolph is a Microsoft Chief Creative Architect. That means he’s responsible for consumer, retail marketing. In Ben’s words, “his team … builds the experience that turns shoppers … into fans of Microsoft. That involves everything about how the Microsoft brand shows up to consumers in the retail environment.” That may not have been of interest to Apple fans just a few years ago, but the arrival of CEO Satya Nadella has changed all that. Ben and I chatted about his early career interest in being a physician and the path that led him, instead to Microsoft. Then we got into the Microsoft’s Surface Studio that sent shock waves through the Apple community last year. We also discussed the refreshing new corporate mission of Microsoft under Mr. Nadella. This interview will take Apple fans where they’ve never gone before.

Trump Reportedly Drafts Executive Order Targeting Visas Used by Apple and Other Techs

· · Analysis

Macro of a U.S. Visa in a passport

The White House has reportedly drafted an executive order that would target visas used by Apple and other tech companies. According to Bloomberg, the Trump administration wants to change the rules for temporary worker visas known as H-1B, L-1, E-2 and B1. Those rules changes would affect the ways several American companies recruit skilled workers overseas.

Apple's Multiple OS Family Used to Be a Good Idea

· · Editorial

The new Microsoft Surface family

When all we had was Mac OS X (now macOS), our Mac life was simple on Intel-based Macs. Then came iOS with Cocoa Touch, a derivative of macOS for touch devices using ARM CPUs. That seemed so very sensible in 2010. Then, of course, came tvOS and watchOS which means Apple has even more code bases to maintain. While perhaps only a mild burden, the biggest problem may be the future development of Apple devices. John explains.

Microsoft Takes Apple by Surprise, Pours on the Heat

· · Columns & Opinions

The contrast between Microsoft’s October 26 event and Apple’s October 27 event has the PC industry in a buzz. Observers who have been diehard Apple fans are casting jealous eyes towards the new Microsoft products. Meanwhile, some observers who have been against Apple for political reasons are making some solid observations that don’t have the traditional earmarks of being self-serving and misinformed. John explores.

OS X: Installing the Older Version of Microsoft Office

· · Quick Tip

On September 22, Microsoft is going stop allowing its Office 365 customers to download Office 2011. So if you need to take advantage of the time remaining to grab the older version of the popular Office suite, there’s no better time to do so! We’ll show you how.