Apple TV has released the first trailer for its upcoming comedy series “Brothers,” which brings Matthew McConaughey and Woody Harrelson back together for a story inspired by their close real-life friendship.
The series comes from showrunner and executive producer Lee Eisenberg, who previously worked as a writer and producer on “The Office,” including the acclaimed “Dinner Party” episode. McConaughey and Harrelson play fictional versions of themselves as their friendship takes an unexpected turn after a family secret raises the possibility that they are actually related.
“Brothers” will premiere globally on Apple TV on September 23, 2026, with its first two episodes. Apple will then release one new episode every Wednesday through the finale on November 4.
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- Series: Brothers
- Genre: Comedy
- Episodes: 8
- Premiere date: September 23, 2026
- Release day: Wednesdays
- Finale date: November 4, 2026
- Starring: Matthew McConaughey, Woody Harrelson, Holland Taylor, Natalie Martinez, Brittany Ishibashi, Nolan Almeida, Ella Grace Helton, Noah Carganilla, Highdee Kuan and Oona Yaffe
Plot
Spoilers for the basic premise ahead.
“Brothers” begins after Woody’s daughter’s wedding falls apart, prompting him to take his family to Austin and stay at Matthew’s ranch. The trip is supposed to give everyone some time to recover, but Matthew’s mother, Ma Mac, played by Holland Taylor, accidentally reveals a secret that changes the direction of the visit.

Her revelation suggests Matthew and Woody might actually be brothers. Woody starts looking for answers and creates more chaos around the ranch, while Matthew has another major decision hanging over him as he considers a possible run for Governor of Texas. The series uses their friendship, families and public personas to build a comedy around the increasingly blurred line between their fictional and real lives.
FAQs
When does “Brothers” premiere on Apple TV?
“Brothers” premieres worldwide on Wednesday, September 23, 2026. Apple TV will release the first two episodes together before switching to a weekly schedule.
How many episodes are in “Brothers”?
The first season has eight episodes. After the two-episode premiere, one episode will arrive every Wednesday until November 4, 2026.
Are Matthew McConaughey and Woody Harrelson playing themselves?
They play fictionalized versions of themselves. The show also draws from the actors’ real-life friendship and their public conversations about the possibility that they could share a biological father.
Who is behind the series?
Lee Eisenberg serves as showrunner and executive producer. His previous credits include writing and producing “The Office,” while Matthew McConaughey and Woody Harrelson also serve as executive producers on the new series.
Apple TV costs $12.99 per month in the US and includes a seven-day free trial for eligible new subscribers. “Brothers” joins the service on September 23. Do you plan to watch Matthew McConaughey and Woody Harrelson reunite for the new comedy? Let us know in the comments.

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