Samsung has an idea for goosing Galaxy S7 smartphone sales: make a jet black model. The glossy black version is reportedly a move to compete with Apple’s latest iPhone color option, and an effort to boost sales following the Galaxy Note 7 explode-a-phone debacle.
![Samsung Galaxy S7 gets jet black color option](https://www.macobserver.com/wp-content/uploads/2016/11/samsung-galaxy-s7-copy.jpg)
The jet black Galaxy S7 is set to launch in December, according to insider sources speaking with The Investor.
Samsung’s smartphone sales are still going strong, but did take a hit following a string of incidents where Galaxy Note 7 phone burst into flame, injuring people and destroying property. The company drug its heels, but eventually started replacing the phones with units that also caught fire.
The Note 7 was ultimately banned from airplanes, and Samsung had to pull the product from store shelves and recall the units customers bought. As if the Note 7 wasn’t enough of a black eye, reports of Samsung washing machines exploding soon followed.
Finding ways to make Samsung’s other smartphones more enticing seems like a reasonable business move, and jet black certainly isn’t a color that Apple invented. Still, considering Samsung’s long history of blatantly copying competitor’s products, the glossy black S7 sure feels a lot like another copycat move—just like the S7’s pink gold option.
How about a Fiery Red option?
lol sgs1 was jet black
How about a Rhino Lining finish?
You know what I’d like to see? HARDCOAT black anodize. It’s not glossy, but it’s much tougher and durable than regular anodizing
Color selection is more of a marketing trend. If jet black is in, then why not jump on it?
How shall I say: ugh? It would be totally pathetic if it weren’t so obvious. No, wait, it’s totally pathetic.
Burn’t Orange is the new Black?
Moral: Black phones matter?!
Is that Jet Black or Soot Black?