AT&T Advised to Discontinue Misleading ‘5Ge’ Moniker

A panel of the National Advertising Review Board is recommending that AT&T stop its “5G Evolution” label for its network. If you’re at AT&T customer and notice a “5G E” label on your iPhone, that is what this is referring to. (Hint: It’s not actually 5G).

The NARB Panel agreed with NAD’s analysis and concluded that the term “Evolution” is not likely to alert consumers to the fact that the service is not 5G […] AT&T stated that it “respectfully disagrees with the reasoning and result reached by the Panel majority,” […] As a supporter of the self-regulatory process, it will comply with the NARB’s decision.

No comment from me is needed, other than surprise that AT&T is capable of self-regulating

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Hulu Gets New Interface For TV Applications

Hulu unveiled a new interface for its tv applications, including Apple TV. It includes updated navigation and improved recommendation features. 9to5 Mac took a look.

With this new design, Hulu users can navigate vertically through collections and within a specific collection by scrolling horizontally: “Viewers can now navigate through collections vertically and explore within a collection by moving horizontally. This navigation pattern is something our viewers are accustomed to and matches the navigation pattern across Disney+ and ESPN+, making it easier for viewers who subscribe to the Disney bundle to switch between services and navigate with ease. When testing, viewers found it easy and intuitive to adjust to this updated navigation pattern.” There are also changes to the organizational system within the Hulu app. The company says that broad categories of content like TV, Movies, and Sports will be moved to the “master navigation” while narrower categories will move down the hierarchy.

The Joe Rogan Experience to Air Exclusively on Spotify

Joe Rogan has signed a $100 million deal for his podcast to air exclusively on Spotify, BBC News reported. It is the latest move as the music streaming service aims to cement its place in the podcasting market.

The multi-year deal is believed to be worth $100m (£82 million), according to the Wall Street Journal. Rogan’s podcast, which is one of the most popular in the world, will arrive on the streaming giant on 1 September. It will then be housed there exclusively by the end of the year, and removed from all other platforms. “It will remain free, and it will be the exact same show,” said Rogan. “It’s just a licensing deal, so Spotify won’t have any creative control over the show.