New Apple Podcast Rules Aim to Clean up Episodes


In more podcast news today, emails are getting sent to people with new podcast rules about episode metadata and titles (via AppleInsider).

[Like Apple News, Privacy is a Feature of Apple Podcasts]

New Rules

Apple is sending out advice to podcasters in an email titled ‘Optimize Your Show’s Metadata.’ One guideline says to write unique descriptions for each episode and not to make the description be a repeat of the author name or title. Speaking of titles, Apple doesn’t want podcasters to list episode numbers anymore.

Here are some things to avoid:

  • Including placeholder text from your hosting provider. For example, descriptions such as ā€œPodcast by [author name],ā€ ā€œNew podcast weblog,ā€ ā€œCover art photo provided by [name],ā€ or ā€œDescription goes here.ā€
  • Verbatim repetition of the title or author name in the description. For example, ā€œThe Very Hungry Tourists by Dr. MarĆ­a SĆ”nchez and John Appleseed.ā€
  • Incorporating irrelevant content or spam. For example, show titles like ā€œThe Very Hungry Tourists | Travel | Explore | Learnā€ or author names like ā€œDr. MarĆ­a SĆ”nchez, coach and travel enthusiast.ā€
  • Adding episode numbers in titles. For example, show titles like ā€œThe Very Hungry Tourists Episode 01ā€ or episode titles like ā€œ01 Broken Heirloom.ā€

[Tim Cook Talks Privacy and Health in Interview]

Photo by Dan LeFebvre on Unsplash

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