Goop, a lifestyle company regarded as pseudoscience and founded by Gwyneth Paltrow, is coming to Netflix.
The Original Storyboard for Apple's 1984 Super Bowl Commercial
As ever the morning after the Super Bowl, there is as much chatter about the adverts as there is about the football. Aside from the Game of Thrones/Bud Light tie-up, the ad spots during Super Bowl LIII were as uninspiring as large parts of the low-scoring match. Time to reflect then on the most iconic Super Bowl commercial of all time then – Apple’s 1984 clip. Business Insider posted the original storyboard and ideas behind the commercial.
Before the ad was even filmed, Apple’s ad agency needed buy-in from Apple co-founder Steve Jobs and then-CEO John Sculley. The tech executives were shown a storyboard, or a series of pictures that describe what the ad would look like when it was actually filmed. The ad men were nervous – especially when Jay Chiat, an executive at Apple’s ad agency, was tearing up every idea before they were finished. But it turns out that Jobs loved the idea when they showed it to him.”
Pre-Order Anker MFi Lighting-to-USB-C Cable
Called the Powerline II, it has a 12,000 bend lifespan as well as a lifetime warranty.
Your Health Data is Turned Into a Risk Score and Sold
Yet another reason why we need privacy laws. Companies collect your health data and turn it into a “risk score” which gets sold to doctors, insurers, and hospitals.
Over the past year, powerful companies such as LexisNexis have begun hoovering up the data from insurance claims, digital health records, housing records, and even information about a patient’s friends, family and roommates, without telling the patient they are accessing the information, and creating risk scores for health care providers and insurers.
There is no law against collecting and using this data.
3 Things Apple Does That Keep Annoying Us
Dan Moren at Macworld reminds us that there are some Apple practices that continue to greatly annoy customers. In this case it’s all about revenue, and the argument is that Apple could please us greatly for not much loss of income. But at least we have a choice: buy or not buy.
Russian iCloud Data to be Stored Locally
Like it did in China, Apple has decided it will comply with a 2014 Russian law requiring citizen data to be stored in local servers.
Tech Buying Mistakes, Privacy Updates – TMO Daily Observations 2019-02-01
Andrew Orr and John Martellaro chat with host Kelly Guimont about common tech purchasing mistakes and the latest international privacy news.
5 Mistakes Everyone Makes When Buying New Tech
David Nield wrote about five mistakes we all make when we buy new tech. It’s a good list to reflect upon when you’re in the market for new gadgets.
Prying open the packaging of your new gadget should fill you with excitement, not second thoughts. To avoid the sinking feeling that you have, once again, spent $80 on a device you don’t need, take note of these common pitfalls before you buy.
This Privacy Bill Could Stop Warrantless Searches of Cloud Data
A privacy bill introduced by Utah lawmaker Rep. Craig Hall could bar warrantless searches of cloud data uploaded to apps and other services.
How to Watch Super Bowl LIII on iOS or tvOS
Roger Fingas shares some ways to watch Super Bowl LIII on your iPhone, iPad, or Apple TV.
The Super Bowl kicks off Sunday, Feb. 3, at 6:30 p.m. Eastern, 3:30 p.m. Pacific. The game will be played from the Mercedes-Benz Stadium in Atlanta.