Apple CEO Tim Cook just held a video call with European Union tech chief Henna Virkkunen to discuss the ongoing block on Siri and its new AI features. The meeting happened shortly after the company announced its rebuilt artificial intelligence tools would not launch in Europe later this year. Both sides are currently trying to figure out a path forward that keeps the tools available while following strict regional rules.
Both sides disagree on who caused the current feature delay
When the company revealed iOS 27 and iPadOS 27 at its recent software event, it confirmed that European users would miss out on the rebuilt voice assistant. The brand blamed the Digital Markets Act, saying the strict rules force it to compromise on user privacy. Regulators quickly fired back at that claim.
A spokesperson for the European Commission said the choice to block the tools belongs to the company alone. The group claims the tech giant simply failed to create systems that meet the required legal standards for fair competition.
The virtual meeting focuses on avoiding huge fines in Europe
Despite the public arguments, both groups are actively looking for a solution. An official spokesperson confirmed the recent virtual chat focused on shared interests and described the conversation as constructive. The main goal for the hardware maker is to safely launch its new tools without getting hit by massive fines for breaking the rules.
While the exact progress of the talks remains unknown, having the chief executive personally involved shows how important this issue is. The company wants to get its biggest software update in years onto all devices, and continuing these discussions is the only way to make it happen in the region.
