Tim Cook: Giving Up Privacy with Siri and AI is a False Choice

· · Analysis

Apple logo and really smart tin robot

The best analyst questions during Apple’s Q4 2016 Financial Results came from Simona Jankowski with Goldman Sachs. She asked Tim Cook about his perspective on home vs. mobile artificial intelligence agents and then the issue of privacy. Tim Cook took a solid stand on both questions that reveal the future direction of Apple.

Is There Anything Apple Can’t Do? That’s Now a Problem

· · Editorial

Apple store logo

Once upon a time, Apple was famous for saying “no” to harebrained or even some legitimate product ideas.  That was an essential strategy for Apple to emerge from its troubles in the 1990s. Now, however, a much larger company is increasing its surface area to the customer. That, combined with Apple’s organizational structure, is creating some problems that we’re seeing today. John explains.

Apple: We’re Seriously into Augmented Reality

· · Analysis

Apple augmented reality

Apparently it’s big news that Apple is working on augmented reality projects—or more accurately, Apple CEO Tim Cook stripped away enough of his code-speak and made it very clear his company is seriously pursuing AR technology.