Your Facial Data is Worth a $5 Gift Card to Google

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Google employees are stopping people in public and offering them a US$5 gift card in exchange for their facial data. The company is thought to be working on a Face ID authentication system for the Pixel 4.

“I assume they’ll use the data to train a neural network to be able to recognize what a face is,” he replied. “Then you train your own phone on what your specific face looks like. And that’s what gets used to unlock your phone, Face ID-style, but more accurately.”

Add three zeroes to that Google, and then I’ll discuss it.

Check It Out: Your Facial Data is Worth a $5 Gift Card to Google

Your Facial Data is Worth a $5 Gift Card to Google
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