Apple has released its third-ever App Store Transparency Report, providing an array of interesting statistics. The 2024 report breaks down everything from number of app reviews and rejections to user traffic and government takedown requests.
Here are some key takeaways from the data-packed report reflecting the year that was:
- Total number of apps on the App Store: 1,961,596
(Up 4.89% year-over-year) - App submissions reviewed: 7,771,599
(Up 12.75% year-over-year) - App submissions rejected: 1,931,400
(Up 9.5% year-over-year) - Average weekly visitors to the App Store: 813,110,348
(Up 10.68% year-over-year) - Average weekly app downloads: 839,266,915
(Up 6.5% year-over-year) - Total number of registered Apple developers: 51,766,243
(Up 22.61% year-over-year)
A notable change is that app removals have dropped significantly. Apple says it pulled 82,509 apps from the App Store in 2024, which is down 40.7% from the previous year. Here’s how those removals break down by category:
- Utilities: 16,191
- Games: 15,122
- Lifestyle: 6,202
- Business: 6,042
- Entertainment: 5,484
- Education: 5,295
- Productivity: 4,873
- Food & Drink: 3,948
- Shopping: 2,976
- Finance: 2,546
For more insights, you can download the App Store Transparency report from Apple’s website.
Earlier, Apple shared that the App Store ecosystem generated $406 billion in developer sales and billings in the U.S. alone.