Quibi Moves to Apple TV And Other Smart TV Platforms

Logo for streaming service Quibi

While most streaming platforms have thrived in 2020, Quibi has had a harder time than its rivals. A mobile service predicated on users watching quick-episodes does not really work when many people are at home instead of rushing between meetings or waiting in line at Starbucks. Not surprisingly, the service run by Jeffrey Katzenberg and Meg Whitman has looked to move into the living room via various platforms, including Apple TV.

Quibi on Apple TV

AppleInsider reported that Quibi is now available on Apple TV or Apple TV 4K running tvOS 12 or later. Furthermore, Amazon’s Fire TV and Fire stick, as well as Android TV devices also support the app. Users with an account can log in via those credentials or an activation code. The move had already begun when the app got AirPlay support back in June, as users fled following the free trial. As well as this shift, The Information also reported(£) that Mr. Katzenberg is looking to sell the service, which only launched in April.

Update: Despite these moves to the big[ger] screen, The Wall Street Journal reported Wednesday afternoon that Mr. Katzenberg and Ms. Whitman are looking to shut down the company.

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