TMO Daily Observations 2016-09-15: The iPhone 7 Launch Famine, watchOS 3 Standout Features

Good luck walking into a store tomorrow and buying a new iPhone 7 or 7 Plus because they’re already pretty much completely sold out. John Martellaro joins Jeff Gamet to talk about Apple product launch strategies and controlling inventory to drive up hype. They also share some watchOS 3 standout features—both good and annoying.

iPhone 7 Plus Sold Out Worldwide, iPhone 7 Availability Limited

It’s no secret Apple’s iPhone 7 and iPhone 7 Plus inventory is constrained, but now it’s clear just how limited availability will be come Friday morning when the new models are supposed to hit store shelves. The iPhone 7 Plus is sold out around the world, as is the Jet Black iPhone 7, which means what’s left of the black, rose gold, and silver iPhone 7 inventory will be hard to come by.

FRESHeBUDS Pro Magnetic Bluetooth Earbuds: $39

With the iPhone 7 shipping this Friday without a 3.5mm headphone jack, Bluetooth earbuds suddenly look a lot more compelling. If you’re in the market, check out today’s TMO deal: FRESHeBUDS Pro Magnetic Bluetooth Earbuds. They turn off automatically when you click the built-in magnets together and turn on when you pull them apart, are water and sweat resistant, run for 10 hours on a charge and recharge in 90 minutes, and include a built-in microphone for answering calls on the go. The FRESHeBUDS Pro normally cost US$119.95, but are 66% off right now, so you’ll pay only $39.95.

Single Sign-on Missing from tvOS 10 Update

When Apple released tvOS 10 on Tuesday along side iOS 10 and watchOS 3, our fourth generation Apple TVs got some cool new features like a dark mode interface and more powerful Siri search support. What we aren’t getting is single sign-on support—a feature promised earlier this year at Apple’s annual developer conference.