For a child’s first Apple Watch, buy Apple Watch SE 3 at From $249 in the 40mm size. It is the cheapest and lightest watch Apple sells, at 26.3 g for the 40mm GPS model, it runs watchOS 27, and the features a family actually uses are in the software rather than in the $150…
Apple Watch SE 3
Which Apple Watch for a Swimmer: What $249, $399 and $799 Each Cover in the Water
If you swim, buy Apple Watch Series 12 from $399. It is the cheapest Apple Watch with a depth gauge and a water temperature sensor, and Apple rates it at 50 meters under ISO 22810:2010. Apple Watch SE 3 from $249 is swimproof to the same 50 meters but has neither of those sensors, and…
Which Apple Watch for a Runner: SE 3 at $249, Series 12 at $399 or Ultra 4 at $799
For most runners the answer is Apple Watch Series 12 from $399, because it is the cheapest watch Apple sells with both a published outdoor-workout battery figure and a named GPS system. Apple Watch SE 3 from $249 is the right call only for short sessions, and Apple Watch Ultra 4 from $799 earns its…
Apple Watch Ultra 4: The Five Specs No Other Current Apple Watch Matches
Apple sells three watches now, and on published specs alone, five figures belong to Apple Watch Ultra 4 and no other model in the current lineup: satellite communications, dual-frequency GPS, a certified recreational-scuba depth, 3000-nit peak brightness, and a case sold only in titanium. Apple Watch Series 12 and Apple Watch SE 3 each carry…
Apple Watch Checkout: The Three Choices You Cannot Change Later, and the One You Can
Ordering an Apple Watch commits you to three things you cannot change afterwards, and one you can change any time. Case size, case material and cellular are fixed at purchase. The band is not, and it is the only one of the four Apple has left unpriced. Ceramic Series 12 cases measure 43mm and 47mm…
Apple Watch Prices Before September 18: The Three Numbers Apple Publishes, and Nine It Does Not
Every Apple Watch price Apple has published for this launch fits in three figures: From $249 for SE 3, From $399 for Series 12 and From $799 for Ultra 4. There is no fourth number, and no per-configuration list anywhere on Apple’s site. Ceramic returns on Series 12 in pearl white and night blue, at…
Apple Watch SE 3 Is Still $249: What Apple's Only Entry Watch Includes, and the Two Sensors It Does Not
Apple Watch SE 3 survived September 9 unchanged and unrepriced, and it is now the only Apple Watch under $399. Apple lists it at From $249 with the S10 chip, 40mm and 44mm aluminum cases, up to 18 hours of battery and a 1000-nit Always-On display. Series 12 at $399 sits above the SE 3…
Apple Watch Price History: $399 Since Series 7, $799 for Every Ultra, and $249 for SE
Apple Watch Series 12 starts at $399, which is what Series 7 cost in 2021 and what every Series watch in between has cost at launch. Apple Watch Ultra 4 starts at $799, the same as the first Ultra in 2022, and Apple Watch SE 3 is $249, the same as the SE it replaced.…
Apple Watch Series 6 or Older: What Upgrading Costs in 2026, and Which Watch to Pick
If you are wearing an Apple Watch Series 6 or older, watchOS 27 will not install on it on Monday, September 14. Apple’s replacement lineup is three watches: SE 3 from $249, Series 12 from $399 and Ultra 4 from $799. Apple Watch Series 12 in 42mm and 46mm, the $399 middle option. Image: Apple…
Apple Watch SE 3 vs Apple Watch Series 11: The Same S10 Chip for $150 Less
Apple Watch SE 3 sells for $249 and Apple Watch Series 11 arrived in September 2025 at $399, and Apple lists the same S10 chip in both. What the extra $150 bought was a larger and much brighter display, six more hours of rated battery life and two heart sensors the SE does not have.…
Apple Watch by Activity: The Right Pick for Swimmers, Hikers, Runners and Desk Workers
Apple now sells exactly three watches, and what you do with your day picks between them faster than any spec sheet will. Swimmers, day hikers and desk workers can stop at the $399 Apple Watch Series 12; only long-distance runners, divers and people who go off grid can point at an Apple number that justifies…
Apple Sells Just Three Apple Watches Now: $249, $399 and $799, and One Is the Value Buy
Apple now sells exactly three Apple Watches: Apple Watch Series 12 from $399, Apple Watch Ultra 4 from $799, and Apple Watch SE 3 from $249. Everything else has gone, including last year’s Series 11 and Ultra 3, whose store pages no longer resolve on apple.com. Apple Watch Series 12 starts at $399 and is…
The Cheapest Way to Buy Apple Watch Series 12: Best Buy's $325 Trade-In, and When SE 3 Saves More
The largest published saving on an Apple Watch Series 12 does not come from Apple. Best Buy’s listing takes up to $325 off a Series 12 pre-order when you trade in an eligible Apple Watch, and that offer expires 9/18/2026. Apple’s own price is From $399, and Apple is not discounting it. Series 12 in…
Apple Watch Ultra 4 vs Apple Watch SE 3: $799 or $249, What $550 Buys
Apple Watch Ultra 4 costs $799 and Apple Watch SE 3 costs $249 on Apple’s Store page, a gap of $550. Apple’s tech specs show what that money buys: the S11 chip instead of S10, 50 hours of battery instead of 18, 3000 nits instead of 1000, a 100 m water rating instead of 50…
Which Apple Watch Should You Buy in 2026: SE 3, Series 11, Series 12, Ultra 3 or Ultra 4?
Apple’s compare page now covers five Apple Watch models that all run watchOS 27: Apple Watch SE 3 from $249, Apple Watch Series 12 from $399, Apple Watch Ultra 4 from $799, and last year’s Series 11 and Ultra 3. For most buyers Series 12 is the answer, because it is the cheapest watch with…
Apple Watch Series 12 vs Apple Watch SE 3: What $399 Buys Over the Entry Model
The Apple Watch Series 12 starts at $399 and the Apple Watch SE 3 at $249, a $150 gap. Apple’s tech specs and compare page show what that money buys: the S11 chip instead of S10, a 2000-nit display instead of 1000, 24 hours of battery instead of 18, a 30-minute fast charge instead of…