The iPhone 18 Pro starts at $1,199 in the US, £1,199 in the UK, C$1,749 in Canada, A$2,099 in Australia, €1,449 in Germany, €1,479 in France, ¥219,800 in Japan, ₹1,64,900 in India, S$1,899 in Singapore and AED 5,099 in the UAE, according to Apple’s Store pages. Every one of those markets sells the same four tiers up to 2TB.
The obvious next step is to convert all 10 into dollars and rank them, and we are not going to do it. The order would depend on exchange rates on the day, which Apple does not set and which will have moved by the time you read this. What Apple does control is the shape of each price list, and that can be compared directly. Our iPhone 18 Pro price explainer covers the US list the others are built on.
iPhone 18 Pro launch prices in 10 countries
Here is the base and top tier in each country, the ratio between them, and the flat amount the Pro Max adds at every tier, all in local currency from Apple’s Store pages.
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| Country | 256GB | 2TB | 2TB divided by 256GB | Storage steps | Pro Max premium |
|---|---|---|---|---|---|
| US | $1,199 | $2,399 | 2.00 | $200, $400, $600 | $100 |
| UK | £1,199 | £2,399 | 2.00 | £200, £400, £600 | £100 |
| Canada | C$1,749 | C$3,549 | 2.03 | C$300, C$600, C$900 | C$150 |
| Australia | A$2,099 | A$4,499 | 2.14 | A$400, A$800, A$1,200 | A$200 |
| Germany | €1,449 | €2,949 | 2.04 | €250, €500, €750 | €150 |
| France | €1,479 | €2,979 | 2.01 | €250, €500, €750 | €150 |
| Japan | ¥219,800 | ¥429,800 | 1.96 | ¥35,000, ¥70,000, ¥105,000 | ¥20,000 |
| India | ₹1,64,900 | ₹3,14,900 | 1.91 | ₹25,000, ₹50,000, ₹75,000 | ₹15,000 |
| Singapore | S$1,899 | S$3,699 | 1.95 | S$300, S$600, S$900 | S$200 |
| UAE | AED 5,099 | AED 10,199 | 2.00 | AED 850, AED 1,700, AED 2,550 | AED 400 |
Where the 2TB model is cheapest relative to the base model
Dividing the 2TB price by the 256GB price removes the currency and shows how steeply each country’s ladder climbs. In the US, $2,399 over $1,199 is 2.00; in the UK, £2,399 over £1,199 is the same 2.00, and the UAE’s AED 10,199 over AED 5,099 is also 2.00. India has the gentlest ladder: ₹3,14,900 over ₹1,64,900 is 1.91. Singapore is next at 1.95 (S$3,699 over S$1,899) and Japan at 1.96 (¥429,800 over ¥219,800).
Australia has the steepest: A$4,499 over A$2,099 is 2.14, so the 2TB Pro costs more than two base models there. Canada is 2.03, Germany 2.04 and France 2.01. For top-tier buyers, India, Singapore and Japan charge the smallest markup over their own base price, and Australia the largest.
Where the Pro Max premium is smallest
Apple adds a flat amount for the Pro Max at every tier in every country, and the size of that amount relative to the base price varies more than you might expect. The UAE’s AED 400 over AED 5,099 is about 7.8 percent, the smallest of the 10. The US and UK are next at about 8.3 percent (100 over 1,199), then Canada at about 8.6 percent (C$150 over C$1,749).
Japan and India are both about 9.1 percent (¥20,000 over ¥219,800 and ₹15,000 over ₹1,64,900), Australia is about 9.5 percent (A$200 over A$2,099), France about 10.1 percent and Germany about 10.4 percent (€150 over €1,479 and €1,449). Singapore is the highest at about 10.5 percent, S$200 over S$1,899. Our Pro vs Pro Max comparison covers what the premium buys.
- Smallest Pro Max premium as a share of base price: UAE, about 7.8 percent
- Largest: Singapore, about 10.5 percent
- Gentlest 2TB ladder: India, 1.91 times the base price
- Steepest 2TB ladder: Australia, 2.14 times the base price
The first storage step, as a share of the base price
The 256GB to 512GB step is the one most buyers actually consider. As a share of the base price it is about 15.2 percent in India (₹25,000 over ₹1,64,900), 15.8 percent in Singapore (S$300 over S$1,899) and 15.9 percent in Japan (¥35,000 over ¥219,800). The US, UK and UAE are all about 16.7 percent, France 16.9 percent, Canada 17.2 percent, Germany 17.3 percent and Australia 19.1 percent (A$400 over A$2,099).
The same three countries, India, Singapore and Japan, come out with the cheapest upgrades relative to their base price, and Australia is the most expensive on every measure. That is a statement about the shape of Apple’s price lists, not about which country is cheapest in absolute terms.
Why the currency ranking is the wrong question
Two of the 10 lists, the US and UK, carry identical digits in different currencies, and a third, the UAE, matches the US ratio exactly. Whether £1,199 or $1,199 is the better deal depends entirely on the pound-dollar rate on the day you buy, and on tax: Apple’s US prices are shown before sales tax, which is added at checkout and varies by state. Apple has not published AppleCare+ pricing or per-model trade-in values in any of the 10 countries.
Pre-orders open on Saturday, September 12 in all 10, at 5 a.m. PT in the US, and availability is Friday, September 18, per Apple’s press release. The iPhone 18 Pro guide has the spec sheet that is the same in every market.
