iPhone 7 Will Be Nice, But 10th Anniversary iPhone 8 Will be Amazing

| Particle Debris

Rumors that sound reasonably credible are starting to appear for both the iPhone 7 and iPhone 8 in 2017. The current state-of-the-rumors suggest that the iPhone 7 will have some nice features, but a 10th anniversary iPhone next year is the one that will have the stunning new look and feel.

Will the iPhone 7 be a spectacular leap forward in its design? Many sources are suggesting that the next iPhone, whatever the name, won't have a dramatic change to its physical appearance. That's what sources are pointing to for 2017 instead. Here's what the rumor mill is saying.

First, a leaked photo, not authenticated, suggests that the iPhone 7 in September will "not be a significant redesign" from the iPhone 6s. This is from Cult of Mac. We first heard about this from Rene Ritchie at iMore last week in the 13 May Particle Debris.

Subsequent to that, Business Insider reported that "The CEO of Catcher Technology, a major Apple supplier, has seemingly confirmed a big iPhone rumor." Namely, that the iPhone 7 is going to be "fairly boring" [visually] and that an exciting iPhone will actually have to wait for 2017, the 10th anniversary of the original iPhone.

Looking at what's been reported for each version in these articles, and others, we have:

iPhone 7 - 2016

  • Removal of antenna gaps/lines.
  • Removal of 3.5 mm audio jack.
  • Inductive charging.
  • Waterproofing.
  • Final implementation of LCD display.
  • Dual cameras (wide-angle & telephoto) in Plus model.

While that's a healthy list, there isn't much in the way of exciting visual changes to the hardware. For the iPhone 8, we have:

iPhone 8 - 2017

The iPhone 8 might look like this as a result.

iPhone 8 concept

Of course, many of the significant changes that the supply chain doesn't have access to could appear in major new software features of iOS 10 this year and iOS 11 in 2017. This will likely include additional security measures that would make an iPhone essentially unhackable.

My take on these rumors is that there's enough independent information to begin to form a picture of what we might see in September. If the list for the iPhone 7 comes to pass, there will be millions who will want to upgrade. But the question is, as always, how many milions? It could well depend on what's offered in iOS 10.

Page 2: The Tech News Debris for the Week of May 16th. How to pair your 4KTV and HDR to Blu-ray and streaming services.

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Yes I’ve also wondered if Apple is saving a big redesign of the iPhone for the 10th anniversary. I’d add another twist to this. The SE just came out so it won’t be changed in September. In September of 2017 Apple will update all three models so they have the same styling. They’ll just differ in size and a few specs.

Forget 3D or 4K. The next big thing in TV technology is high dynamic range, or HDR.

This made me laugh. I haven’t seen any reason to update my HDTV yet. These ‘fantastic new things you just gotta buy’ come around every year or two, but so far my scepticism has been justified.

I see a huge disconnect between manufacturers and customers who are still scrimping from the ‘08 recession. Whether it’s computers or phones or cars or TV sets. The quality has gotten so good, and further improvements are small enough that people just aren’t upgrading until they have to. TVs used to have a 5 year or three moves lifespan. Now you can expect to use a TV for a decade at least, much longer if you don’t drop it. Same with computers, I worked on a Windows XP system on a Pentium M today. Aside from a few software limitations it does what the customer needs, so there’s no reason to invest in a new Windows10 system. Same with phones, one of the programmers where I work has an iPhone 4. It does everything he needs, there’s no point in upgrading. I have a 2005 Prius, and I expect it to last at LEAST another ten years. Actually it might be my last car, and I’m only in my mid 50s.

The point is that this: I find it amusing, how desperate some companies are getting. “Oh you gotta dump your old HDTV and get a 3DTV,” “Forget 3DTV, you gotta upgrade to a 4KTV,”

Forget 3D or 4K. The next big thing in TV technology is high dynamic range.

But in my house a 45 inch screen eight feet away from the couch is what I have to work with. With that limitation HDTV, 4KTV, HDRTV all look pretty much the same. Actually any more I watch more stuff on my Mac or iPad and don’t even turn the TV on much.


I use the iPhone 6 and my wife has the 6s. We have been on a two year upgrade cycle since my wife’s first one, the 3GS. I don’t see anything compelling in this year’s rumors. I was a little tempted by the se; but decided against it. We may upgrade next year depending on features. Edge to edge display may be one feature that would get me to upgrade, perhaps even a 4” model with such a display.


I know it’s early and that the above is pure speculation, but if that’s all there is….  iPhone sales will continue to decline. Not one of the features mentioned is anywhere near being a “Game Changer.”  We are no longer in the age of small iteration changes driving sales.  Apple will have to come up with something huge for the 10th Anniversary phone to reinvigorate demand.  Lowering prices, which should be happening already, will be a major step….  along with some kick butt features.


So, what would be the difference between wireless and inductive charging? Aren’t they the same thing?

John Martellaro

jscottk: I think of induction as in contact with a pad and wireless as something with a longer range, contactless.  See:


“The technology is said to allow iPhones and iPads to be powered from further away than current charging mat and inductive solutions allow.”



Just a quick comment.

Seeking Alpha posted a similar commentary about the iPhone 7, saying that Nikkei or someone was downgrading Apple on the rumours of the device’s feature set.

Not to conflate this story with the broader story of the spate of articles, including here at TMO, that seem bearish on most things Apple, whether hardware, software or services (if TC reads any of these, he and colleagues must think the company can’t do anything right), this particular story and accompanying negative commentary about the iPhone 7, which we haven’t yet seen, strike me as simultaneously silly, churlish and obtuse. Perhaps I’ll revisit that broader angst another time.

Regarding the iPhone, I don’t know what component of ‘mature product’ and ‘mature market’ these analysts do not understand, but it essentially means ‘full grown’ or ‘adult’. If a physician told an adult patient that he was concerned that the man had not grown since his last visit a year ago, I think the patient would find another physician. And rightly so.

That the iPhone is not radically changing on annual refreshes, which by the way, are non-compulsory upgrades (perhaps Apple should consider discontinuing annual refreshes, and watch the blogosphere implode under the weight of its own neurosis - but then their stock would tank as this would confirm that Apple are doomed), is a sign of a mature market and/or an insufficient change in background supportive technologies or even demand for new uses by consumers. Indeed, the changes in PCs (laptops and desktops) have hardly been radical between refreshes across the industry, yet pundits are not pontificating about the pending death of the PC. That these same analysts seem to forget that companies that have introduced radical design, not only in the tech industry but practically any, whether auto, clothing, etc in a staple product that did not add functional value have seldom if ever been rewarded with expanded market share or even robust sales, suggests collective or wilful amnesia.

That said, the iPhone 8 concept, though nice, will only substantially expand marketshare in mature markets if it brings something to the user experience that competing products do not.

I, for one, am looking for a more powerful AI in Siri; one that is truly anticipatory, proactive and can relieve me of some basic tasks. End to end glass carapace on the device…optional.

Duty calls.


@wab95:  I too would like to see Siri do more.

I can imagine an iPad mounted (with power) in the wall of a kitchen, where one can query it, especially about recipes, where it can answer “How much salt?” And it can cut the recipe down by a fraction or double it, show you pictures or videos of each step, prompt you to preheat the oven and to set the timer, remind you to put the laundry into the dryer, tell you about the weather, send a message to the home’s HVAC to control the indoor temperature, show the news, and so on. And switch easily back and forth from these tasks. I think the current hardware can handle all this: we just need the software to grow up a bit to enable it.

And this is just on iPads. Siri needs to come to Macs and up its game on iPhones, etc. You know Apple is working on this stuff, and the customers are ready for it. Perhaps there are a few kinks to work out yet with compatible, controllable devices, but it needn’t wait for every nuance. It can be rolled out in stages.

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