Apple launched a new online store for U.S. military service members and veterans with a 10% discount. Similar to the company’s long-running education store, “current and Veteran members of the U.S. Military, National Guard and Reserve,” and their families, will be able to buy Apple products with that discount.
“At Apple we are deeply grateful to the men and women of our armed forces,” the company said in a statement issued to TechCrunch. “We’re proud to offer active military and veterans a new dedicated online store with special pricing as an expression of our gratitude for their brave service.”
Customers are asked to agree to the Apple Veterans and Military Purchase Program Terms and Conditions to use the new store.