From time to time, we get really excited about some new gadget from Google. But then we discover later that there’s long way to go to make it a successful consumer product. On the other hand, Apple is the kind of company that can productize a great new technology. Perhaps the Apple Watch has given Apple new confidence that it can do the same for AR.
A new report says Apple is working on AR glasses. That’s all well and good, but how should we consider such reports in light of Apple CEO Tim Cook’s past comments about Google Glass, wearable computing, and the face? Bryan Chaffin walks us through the permutations.
Apparently it’s big news that Apple is working on augmented reality projects—or more accurately, Apple CEO Tim Cook stripped away enough of his code-speak and made it very clear his company is seriously pursuing AR technology.