Apple lists 12 configurations of the Apple Watch Hermès Series 12 and a full set of Hermès bands for the Apple Watch Ultra 4, and it has not published a price for a single one of them. Both are marked available starting September 18 and orderable now, with every price cell on the store page left to load after the page arrives.
That makes the Hermès tier the largest price gap in the whole September 9 lineup. Apple published starting prices for the standard models, $399 for Apple Watch Series 12 and $799 for Apple Watch Ultra 4, and its Hermès release carries no figure at all.
| Key fact | What Apple lists |
|---|---|
| Hermès Series 12 case sizes | 42mm and 46mm |
| Hermès Series 12 case finishes | Radiant Gold Titanium, Silver Titanium |
| Hermès Series 12 connectivity | GPS + Cellular only |
| Hermès Series 12 configurations shown | 12 |
| Hermès Ultra 4 case size | 49mm |
| Availability | Available starting 9.18, orderable now |
| Price, every configuration | Not published |
What Apple lists for Apple Watch Hermès Series 12
The Hermès version of Series 12 comes in 42mm and 46mm, in Radiant Gold Titanium or Silver Titanium, and only as GPS plus Cellular. There is no aluminum or ceramic Hermès case and no GPS-only option.
Don’t miss the best of The Mac Observer
Set us as a preferred source and our Apple reporting ranks higher in your Google Search results and Discover feed — one tap, no account changes.
Apple’s Hermès bands for Series 12 include the Noir Satin Clou de Selle, the Kilim Single Tour, the Rocabar Club and the Toile H. Together with the two case finishes and two sizes they make up the 12 configurations on Apple’s page, each one showing a name, a picture and an empty price.
What Apple lists for Hermès Ultra 4
Hermès Ultra 4 is a single 49mm case with its own band set: Grand H Titane, Scub’H Diving, En Mer and Grand H Fin among them. Apple’s Ultra 4 newsroom release announces the Hermès edition without giving it a price.
The standard Ultra 4 store page has the same problem one tier down. Apple confirms a $799 starting price for the 49mm titanium model in black or natural, then lists 20 band configurations with no per-band prices in the served content.
Hermès against the standard models, side by side
| Hermès Series 12 | Standard Series 12 | Hermès Ultra 4 | Standard Ultra 4 | |
|---|---|---|---|---|
| Case sizes | 42mm, 46mm | 42mm, 46mm | 49mm | 49mm |
| Case materials | Radiant Gold or Silver Titanium | Aluminum, titanium, ceramic | Titanium | Titanium, black or natural |
| Connectivity | GPS + Cellular only | GPS or GPS + Cellular | Apple has not specified here | Apple has not specified here |
| US starting price | Not published | $399 | Not published | $799 |
| Availability | September 18 | September 18 | September 18 | September 18 |
The standard Series 12 also has finish counts Apple does publish: four aluminum colors, two titanium and two ceramic. The Hermès range is narrower by design, trading choice of material for the band collection.
The Apple Watch prices Apple has published
Only starting prices exist, and only for the non-Hermès models. Series 12 starts at $399 for the 42mm aluminum GPS model in the US, with an Apple Upgrade lease listed at $11.99 a month over 24 months, and Ultra 4 starts at $799 with a lease from $24.99 a month over 24 months.
Regional starting prices follow the same pattern, published for the base models and silent on Hermès: C$549 and C$1,099 in Canada, A$649 and A$1,349 in Australia, 449 euros and 899 euros in Germany and France, and 71,800 yen and 142,800 yen in Japan. Apple’s UK newsroom had not posted the Series 12 or Ultra 4 release when we checked.
What Apple has not said
- The price of any Hermès Series 12 or Hermès Ultra 4 configuration, in the US or any other storefront.
- The price of individual Hermès bands sold on their own.
- Per-size, per-material and cellular prices for the standard Series 12, including the new ceramic case.
- Per-band prices for the standard Ultra 4, across all 20 configurations listed.
- Prices for the new Sport Band, Sport Loop, Milanese Loop, Trail Loop, Alpine Loop and Ocean Band colors.
- The AppleCare+ price for either Hermès model, whose support-page rows are present but empty.
Apple’s compare page currently shows placeholder tokens where those watch prices should be, so the figures are pending rather than withheld.
Both Hermès models are marked available starting Friday, September 18, alongside the standard watches, iPhone 18 Pro and AirPods 5, with orders already open. The prices should populate on Apple’s store pages before then, and we will update as soon as Apple publishes them. Our recap of the Surprise and shine event has every confirmed figure so far.