iPhone 18 Pro Price in the UK: Every Tier, £39.96 a Month at 0% APR, and the 1 pm Pre-Order

Apple iPhone 18 Pro color lineup
Image: Apple

The iPhone 18 Pro costs £1,199 in the UK for 256GB, rising to £1,399 for 512GB, £1,799 for 1TB and £2,399 for 2TB, according to Apple’s Store page. The iPhone 18 Pro Max is £100 more at every tier: £1,299, £1,499, £1,899 and £2,499. Apple’s UK page also lists a 0 percent APR option over 30 months, from £39.96 a month for the cheapest Pro.

Apple iPhone 18 Pro 2up
iPhone 18 Pro starts at £1,199 in the UK and the Pro Max at £1,299, with £100 between them at every tier. Image: Apple

Pre-orders in the UK open at 1:00 pm BST on Saturday, September 12, which is the same moment as Apple’s global 5 a.m. PT start. Wednesday’s press release gave only US prices, so this is the first confirmed UK pricing for the phones covered in our iPhone 18 Pro official roundup.

iPhone 18 Pro UK price for every storage tier

StorageiPhone 18 ProPer month (30 months)iPhone 18 Pro MaxPer month (30 months)
256GB£1,199£39.96£1,299£43.30
512GB£1,399£46.63£1,499£49.96
1TB£1,799£59.96£1,899£63.30
2TB£2,399£79.96£2,499£83.30

The step between tiers is £200 from 256GB to 512GB, £400 from 512GB to 1TB and £600 from 1TB to 2TB, so the top tier is £1,200 above the base model in both sizes. That is the same ladder Apple uses in the US, where the steps are $200, $400 and $600.

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Apple iPhone 18 Pro photography Fusion Main 48MP
Every UK tier gets the same 48MP Fusion main camera with variable aperture. Image: Apple

How the 0 percent APR monthly figures add up

Apple’s monthly figures multiply back to the sticker prices almost exactly. For the iPhone 18 Pro, £39.96 times 30 is £1,198.80, £46.63 times 30 is £1,398.90, £59.96 times 30 is £1,798.80 and £79.96 times 30 is £2,398.80. Each total is 10p to 20p short of the list price, which suggests the first or last instalment is rounded to close the gap; Apple’s page does not spell that out.

For the Pro Max, £43.30 times 30 is exactly £1,299.00 and £83.30 times 30 is exactly £2,499.00, while £49.96 times 30 is £1,498.80 and £63.30 times 30 is £1,899.00. Because the APR is 0 percent, there is no interest to add on top of any of these totals.

The monthly gap between the Pro and the Pro Max works out at £3.34 for 256GB (£43.30 minus £39.96), £3.33 for 512GB, £3.34 for 1TB and £3.34 for 2TB. Over 30 months that is £100.20 at most, matching the £100 sticker difference within rounding.

  • 256GB Pro: £39.96 a month, £1,198.80 over 30 months
  • 512GB Pro: £46.63 a month, £1,398.90 over 30 months
  • 1TB Pro: £59.96 a month, £1,798.80 over 30 months
  • 2TB Pro: £79.96 a month, £2,398.80 over 30 months
Apple iPhone 18 Pro Clear Case
Apple's updated Clear Case for the iPhone 18 Pro, one of the accessories announced alongside the phone. Image: Apple

UK versus US pricing, tier by tier

The UK figures share their digits with the US ones: £1,199 against $1,199, £2,499 against $2,499 and so on. Apple sets prices for each market separately and has not published a breakdown of what goes into each figure, so we are not converting between the two currencies here. What can be said is that the ladder, the £100 Pro Max premium and the £1,200 spread from 256GB to 2TB are identical in structure on both stores.

Financing is where the two markets differ. Apple’s US release quotes $49.95 a month over 24 months for the base Pro, while the UK store spreads payments over 30 months at 0 percent APR, which is why the UK monthly figure is lower even though the sticker digits match. Apple has published UK monthly figures for all eight models, but US monthly figures only for the two 256GB phones. Our iPhone 18 Pro price story has the US detail.

The 1 pm pre-order and what happens next

Pre-orders open at 1:00 pm BST on Saturday, September 12 through Apple’s UK Store page. Availability follows on Friday, September 18, the date Apple gives for its first wave of more than 65 countries and regions, with 20 more countries on September 25.

The UK is not on Apple’s list of 12 eSIM-only markets, which covers the US, Canada, Japan, Mexico and eight Gulf and Pacific territories, so UK models are expected to keep the SIM tray. Colors are Black, Silver, Glacier and Burgundy across all tiers.

Apple has not published UK trade-in values or carrier pricing on the page we have seen, and the 30-month figures are subject to the credit check that comes with any finance plan. For timing in other markets, see our guide to Apple’s times by region.