News+ Efficiency is Aesthetically Pleasing

In Wired’s latest magazine, Clive Thompson writes that for some programmers, efficiency isn’t just a way to make a job easier. It’s aesthetically pleasing.

Many of today’s programmers have their efficiency aha moment in their teenage years, when they discover that life is full of blindingly dull repetitive tasks and that computers are really good at doing them.

I’m not a programmer, but I’m a big fan of efficiency and optimizing my life. I don’t go as far as the “optimized self” movement, but I like to automate whenever possible. The less time you spend doing repetitive tasks, the more you can spend enjoying life.

This is part of Andrew’s News+ series, where he shares a magazine every Friday to help people discover good content in Apple News+.

500M iOS Users Affected by Cyberattack via Chrome Bug

Roughly 500 million iOS users have been affected by a cyberattack that takes advantage of an iOS Chrome bug.

The attacks are the work of the eGobbler gang, researchers said, which has a track record of mounting large-scale malvertising attacks ahead of major holiday weekends. Easter is coming up, and the crooks are banking on consumers spending a lot more time than usual browsing the web on their phones.

Another research firm says this attack can also affect Safari users. Be careful this weekend.

Why Your Kid Loves Being on TikTok

This week, TikTok got banned in India. Apple removed it from the iOS App Store in the country. However, the video-sharing app remains hugely popular with a young audience worldwide. Bloomberg Businessweek looked at why.

TikTok decides what videos to show by tapping into data, starting with your location. Then, as you start watching, it analyzes the faces, voices, music, or objects in videos you watch the longest. Liking, sharing, or commenting improves TikTok’s algorithm further. Within a day, the app can get to know you so well it feels like it’s reading your mind. That’s why Jade, the Oklahoma teen, mostly sees videos of people dancing, while her mom regularly gets clips of dog tricks.

UK Far-Right Ban Signals Serious Shift by Facebook

This week, Facebook banned far-right groups in the UK. These included the likes of  Britain First and the English Defence League. At Wired, Matt Reynolds looked at the profound shift by the company this move signalled.

And Facebook says it will go further than just banning these organisations and individuals. It will also go after their followers…This is a dramatic switch for a company that, until a month ago, still talked about itself as a digital “town square” – a space where all voices, including the distasteful and dubious, jostled for attention, free from any interference. It is a seductive ideal that harks back to the early days of the internet and its promise of unfettered freedom of speech.

Apple Hires Lionsgate Veteran Danielle DePalma

Apple has hired former Lionsgate Executive Vice President Danielle DePalma. She will be a Senior Film and TV Series Marketing executive, leading on promoting Apple’s forthcoming content. Deadline reported that she will report to Head of Video Marketing Chris Van Amburg.

DePalma was a Lionsgate veteran who spent about a decade at the company before leaving in January. At Lionsgate she previously served as SVP digital marketing and VP new media and marketing, overseeing the digital/social media campaigns for such movies as The Hunger Games franchise and Kick-Ass.