Apple Context Machine Podcast

Apple Context Machine is a weekly in-depth look at Apple and the tech world from Bryan Chaffin, editor-in-chief of The Mac Observer with special guests from the tech world.

Play Latest Episode

Apple Context Machine Logo

Marzipan, iMessage Social Media, WWDC Spoilers, w/Andrew Orr - ACM 512

May. 17th, 2019 - 6:19 PM | 00:59:09

Will Marzipan be locked to the Mac App Store, and what effect will it have on the Mac experience? Bryan Chaffin is joined by Andrew Orr to discuss this, as well as the idea that iMessage is slowly backing its way to being Apple’s first...

Podcast Archives

  1. May. 17th, 2019
    Apple Context Machine Podcast
    Marzipan, iMessage’s Social Media Play, WWDC Spoilers, with Andrew Orr – ACM 512

    Will Marzipan be locked to the Mac App Store, and what effect will it have on the Mac experience? Bryan Chaffin is joined by Andrew Orr to discuss this, as well as the idea that iMessage is slowly backing its way to being Apple's first successful social media play. They cap the show with a look at recent WWDC spoilers.

  2. May. 8th, 2019
    Apple Context Machine Podcast
    Apple Earns Money, Services vs. Hardware, and AT&T’s Fake 5G with Ken Ray – ACM 511

    Bryan Chaffin is joined by guest cohost Ken Ray for a spirited look into Apple's earnings report. The two also weigh the real meaning behind Apple's outward emphasis on services and what that means for Apple hardware. They cap the show with a rant about AT&T's fake 5G. Spoiler: AT&T's claims of a "5G" network are fake.

  3. May. 1st, 2019
    Apple Context Machine Podcast
    App Camp for Girls, Samsung Follies, Writing about Apple, with Kelly Guimont – ACM 510

    Bryan Chaffin is joined by guest cohost Kelly Guimont to discuss App Camp for Girls, women in tech in both the past and present, and more. They also look at Samsung's folding problems, and what it means to be writing about Apple today.

  4. Apr. 11th, 2019
    Apple Context Machine Podcast
    Oprah, Prince Harry, and JJ Abrams on Apple TV+, Ming-Chi Kuo’s Mac Predictions, with Charlotte Henry – ACM 509

    Queen Oprah and the UK's Prince Harry are doing a docu-series on mental health for Apple TV+, and Bryan Chaffin is joined by Charlotte Henry to talk about what that says about Apple's video efforts. Charlotte also brings some across-the-pond context about Prince Harry and the royal family and how this news was greeted in England. They also talk about JJ Abrams saying that working on Apple TV+ was like the Wild West. They cap the show by discussing Ming-Chi Kuo's most recent Mac predictions.

  5. Apr. 5th, 2019
    Apple Context Machine Podcast
    Mac Pro Mockups, State of the CPU, and John’s Cable Research, with John Kheit – ACM 508

    Some Mac Pro fan mockups have been circulating, and Bryan Chaffin is joined by John Kheit to discuss their pros and cons. And surprise, John Kheit is full of mostly cons, so they also discuss what they think the Mac Pro needs to be awesome. They also discuss the state of the chip industry, Intel's 56-core Cascade Lake, and Apple's ARM ambitions for the Mac. They wrap up the show with a look at John's obsessive research to find the best USB-C cable.

  6. Apr. 2nd, 2019
    Apple Context Machine Podcast
    Apple’s Slice of Medical Industry, Apple TV Hardware and Competition, with John Martellaro – ACM 507

    Apple says that it wants a tiny sliver of the ginormous medical industry, and Bryan Chaffin is joined by guest-cohost John Martellaro to discuss what that might look like. They also discuss Apple TV hardware, what Apple's new TV+ announcement might mean for its hardware business, and the state of Apple TV's competition.

  7. Mar. 21st, 2019
    Apple Context Machine Podcast
    Google Stadia and Apple AR Gaming, Good Data Collection, with Andrew Orr – ACM 506

    Google Stadia looks likely to shake up the gaming world, but there's more than one way to skin a gaming cat, and Apple is focused on AR. Bryan Chaffin is joined by guest cohost Andrew Orr to discuss how those different tracts might fare. They also talk about the good sides of corporate data surveillance, and yes, they will both forgive you if you are surprised either would entertain such a notion.

  8. Mar. 15th, 2019
    Apple Context Machine Podcast
    Augmented Reality, Practical Robots, and Modern Cabling, with John Kheit – ACM 505

    Bryan Chaffin and John Kheit don their futurist caps and look for the killer app in Augmented Reality. Spoiler: they have different ideas on what form it might take. They also explore the near-term future of practical robots, starting with today's vacuumbots. They cap the show looking at the slow pace of progress when it comes to modern cabling. Let's get that Cat 8 and 40 GB/s throughput!

  9. Mar. 12th, 2019
    Apple Context Machine Podcast
    Mac Pricing and Cord Cutting, with Bob LeVitus – ACM 504

    In this episode, Bryan Chaffin is joined by guest-cohost Bob "Dr. Mac" LeVitus to examine the ins and outs of Apple's Mac pricing. It's no simple issue, and they dig deep into what appears to be Apple's strategy. They also talk about the realities of cord cutting today, with Bob's own situation serving as the example scenario.

  10. Feb. 28th, 2019
    Apple Context Machine Podcast
    Robots, Apple Robots, Autonomous Vehicle Robots, and Foldable Phones with John Martellaro – ACM 503

    This episode is all about robots! Apple robots, military robots, delivery repots, preacher robots, manufacturing robots, and self driving car robots! Bryan Chaffin is joined by guest host John Martellaro to deep into what's happening with robots today and what they expect for robots in the future. Put your SciFi futurist cap on for this one. They also talk about foldable phones, or as they like to think of it, the netbook of 2019.

  11. Feb. 22nd, 2019
    Apple Context Machine Podcast
    Apple and Content, Marzipan, and the Executive Shuffle, with Charlotte Henry – ACM 502

    Where is Apple going with its content drive? Bryan Chaffin is joined by guest-host Charlotte Henry to dive deep into original shows, services, publishing, news, and Apple's other content ambitions. They also talk about the promise (and potential drawbacks) of Marzipan, and what Apple's recent executive shuffling might portend.

  12. Feb. 14th, 2019
    Apple Context Machine Podcast
    Apple Infrastructure, Attention to Details, Apple Car/AR/Glasses, with John Martellaro – ACM 501

    Does Apple have the infrastructure it needs for a cohesive future? Once that seemed clear, but Bryan Chaffin and guest-host John Martellaro say it's become harder to see, if so. They then pivot to how augmented reality will figure into Apple's future plans and products. They cap the show by weighing Apple's ability to pay attention to details as the company grows.

  13. Feb. 7th, 2019
    Apple Context Machine Podcast
    Apple Yesterday vs. Apple Today vs. Apple Tomorrow, with Dave Hamilton – ACM 500

    Bryan Chaffin is joined by Dave Hamilton to take a very high-level look at Apple, comparing the company from its early days to the company of today, and looking ahead to what kind of company Apple might be tomorrow.

  14. Jan. 31st, 2019
    Apple Context Machine Podcast
    Apple’s Earnings, iPhone Pricing, and Mac Sales, with Jeff Gamet – ACM 499

    It's time to break down Apple's earnings, and Bryan Chaffin is joined by guest-host Jeff Gamet to do just that. They also discuss the ins and outs, ups and downs, and even some sideways aspects of Apple's iPhone strategy. They cap the show with a look at Apple's one weird trick of goosing Mac sales, which is to release new Macs.

  15. Jan. 24th, 2019
    Apple Context Machine Podcast
    Social Media and Photography, AR’s Killer App, Far Future of iPhone, with Andrew Orr – ACM 498

    Bryan Chaffin is joined by Andrew Orr to talk about social media and photography. They also talk about where AR can go and what the killer app of this emerging technology could be. Still donning their futurist hats, they look at what iPhone might in 10, 20, and even 50 years.

  16. Jan. 17th, 2019
    Apple Context Machine Podcast
    Cricut, Rocket Book, and Setapp, with Bob LeVitus – ACM 497

    In this episode, Bob LeVitus tells Bryan Chaffin all about the Cricut. This thing can cut 150 different substances, draw, write, and like I said, even sew. And you can control it from your Mac, iPhone, or iPad. They also discuss Rocket Book, which is part reusable paper (you can erase it!) and part app-based service that will scan what you write and draw and convert text with OCR. They cap the show with a look at Setapp and why they think this multi-app service for the Mac is great.

  17. Jan. 9th, 2019
    Apple Context Machine Podcast
    Apple’s Lame Emphasis on Services, 8K TVs Are the Future, with John Martellaro – ACM 496

    Bryan Chaffin and John Martellaro hear Apple CEO Tim Cook talk up services and they explain why it makes them nervous. They also talk about the future of 8K TVs and how they will inevitably take over the industry.

  18. Jan. 5th, 2019
    Apple Context Machine Podcast
    Will Apple Focus on Innovating and What Would Mac Spinoff Look Like, with John Kheit – ACM 495

    Bryan Chaffin and John Kheit chew on Apple's rare guidance warning like the mangy junk yard dogs that they are. They also discuss innovation, scale, how a giant Apple should be structured, and what a Macintosh, Inc. spinoff might look like. It's a rollicking episode, and you're cordially invited to listen in!

  19. Dec. 28th, 2018
    Apple Context Machine Podcast
    The Pornification of Software and Grading Apple’s 2018 Products with John Kheit – ACM 494

    Bryan Chaffin is joined by John Kheit to discuss what Mr. Kheit calls the pornification of software. They also look back at and grade Apple's new product releases in 2018. It being these two, they are surprisingly upbeat, while still being cranky as can be.

  20. Dec. 19th, 2018
    Apple Context Machine Podcast
    Apple Cloud Services, Password Management, Apple Leadership, with Peter Cohen – ACM 493

    Bryan Chaffin is joined by guest-host Peter Cohen to discuss Apple's cloud services, including the ones they do really well and the ones that suck. They also talk about password management and practices, and look at Apple's leadership team 8 years after Steve Jobs's passing.