Apple Leverages iOS for Advertising You Can’t Block

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Tumblr software engineer Steve Streza makes the case that iOS is adware for all of Apple’s services.

iOS 13 has an abundance of ads from Apple marketing Apple services, from the moment you set it up and all throughout the experience. These ads cannot be hidden through the iOS content blocker extension system. Some can be dismissed or hidden, but most cannot, and are purposefully designed into core apps like Music and the App Store. There’s a term to describe software that has lots of unremovable ads: adware, which what iOS has sadly become.

This particularly annoys me with Apple News, where roughly half the space is dedicated to showing me News+ content, even though I don’t subscribe. On iOS you can swipe to “See Less Often” but you can’t do this on iPad.

Check It Out: Apple Leverages iOS for Advertising You Can’t Block

Apple Leverages iOS for Advertising You Can’t Block
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