No, They're Aren't Really Two Million Shows on Apple Podcasts

Apple Podcasts recently hit a milestone – having two million podcasts available to listeners. However, as Amplifi Media explained, all is not quite as it seemed, with many not getting past show number one.

Out of the two million titles reflected in Apple Podcasts (and similar results from Podcast Index), a remarkable 26% have produced just a single episode. One and done. That suggests many people fired up their creative juices, especially during the pandemic, and stopped after creating one episode. Roughly 1/4th of all podcasts are out of business, or more likely, were never really in it. Sure, there might be some that only planned a single episode but for our x-ray, let’s drop the number of podcasts down by 26% – which means there are roughly 1.5 million (1.48m) podcasts with two or more episodes. That’s a big difference. Let’s go a bit further. Let’s use three or fewer episodes as a mark. That rockets the number up to an astonishing 44% of all podcasts… If a ‘real podcast’ is a series of at least four episodes, that effectively reduces the total of two million podcasts to 880,000.

‘For All Mankind’ Official Apple Podcast Launches

In a video uploaded to YouTube, Apple has announced its first original podcast in the form of “For All Mankind.” In For All Mankind: The Official Podcast, the space race continues. Fans of the series and its themes can hear host Krys Marshall (Commander Danielle Poole) discuss what really goes down beyond our atmosphere with guests from the series, space experts, and former astronauts — plus never-before-heard audio that shows how astronauts achieve the impossible.

Should Apple Build Netflix For Podcasts?

Rumors abound that Apple is to launch a Podcasts+ subscription service to compete with Spotify. In his latest Vulture column, Hot Pod’s Hot Pod‘s Nick Quah looked at whether he should and highlighted some difficulties that the company may come across.

You have to start with the reality that nobody’s really figured out a Netflix-esque paid subscription service for podcasting just yet, which is another way of saying that audiences haven’t sufficiently expressed interest in that kind of relationship with podcasts … or that audiences haven’t been sufficiently conditioned to want to pay for a service that would serve them podcast-like experiences. For all intents and purposes, Luminary went nowhere, notable only for its achievements in raising investment money and driving headlines. Meanwhile, other examples that can be evoked — whether it’s Stitcher Premium or Quake Media — seem largely limited in their respective achievements. We simply haven’t seen meaningful efforts at a true podcast equivalent to Netflix or even something more genre-specific like Crunchyroll, Shudder, or the Criterion Channel.

Executive Producer of ‘Earth at Night in Color’ Talks on Podcast

Alex Williamson, executive producer of “Earth At Night In Color” on Apple TV+ spoke with Ben Consoli on the Go Creative Show podcast. Topics include filming the series, using special low-light cameras, discovering new animal behaviors, the benefits of using infrared light, the impact of using lights in nature, finding a narrator for the show, and how the pandemic affected production. It’s an hour-long show and you can listen by clicking the link below.

Satirical News Site ‘The Onion’ Comes to Apple Podcasts

The Onion is debuting a daily news podcasts called The Topical is coming to Apple Podcasts and other platforms. No word on whether it will be real news or a comedy podcast.

Leading media experts agree our subservience to the written word has ended, and all future generations will passively absorb information from The Onion’s podcast each day. In fact, an emerging consensus suggests this could be the last sentence you ever have to read if you click below right now to listen to The Topical, thereby freeing yourself from a dying culture’s benighted era of literacy.

Apple Podcasts: The Topical

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