Apple Wants to Responsibly Manage 1 Million Acres of Forest (Video)

· · Cool Stuff Found

Apple has a new video in its series of Earth Day cartoons explaining the company’s environmentally-oriented accomplishments. The new one—Can an apple grow a forest?—talks about how a dinner meeting with Senior VP Lisa Jackson led to the decision to buy or grow a forest. The result, according to the video, was an effort to put 1 million acres of forest under responsible management by 2020. “At this point, more than  99% of the papers and fibers we use are responsibly sourced or recycled,” Connie Yang, product and packing design, said. Which is remarkable—all the more so when you’re talking about the world’s most profitable company.

New Apple Cartoon Looks at the Liam Recycling Robot

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Apple launched a new video called “Earth Day 2017 — Does my iPhone believe in reincarnation?” It’s part of the cartoon series the company started on Earth Day earlier in May, but this one takes a look at Liam. That’s Apple’s purpose-built recycling robot that pulls iPhones apart so the components can be reused. I like this series of environmentally-themed cartoons. They’re fun, interesting, and informative. Lisa Jackson, Apple Vice President Environment, Policy and Social Initiatives, tweeted the video Thursday.

Apple Triples Supplier Sites Working In Energy Efficiency Program

· · Analysis

Apple Solar Panels in Sparks Nevada

Apple prides itself on environmentalist efforts—and with good reason. With global climate change on the rise, and the changes going on in the EPA, it’s up to individual companies to manage their environmental responsibility. With the release of Apple’s 2017 progress report, the company noted that it tripled the number of its supplier sites in its energy efficiency program.