Ken Segall: What Has Apple Been Doing All These Years?

· · The Back Page

Time in the Apple Trash

“That’s it? You could have done this one day after our last meeting. What have you been doing for the past two weeks?” That’s Steve Jobs after many presentations from his employees, according to Ken Segall, an ad exec who worked with Apple and Steve Jobs. In a blog post, Mr. Segall used that to succinctly and accurately (to me) capture the frustrations many Mac fans have about Apple.

A Fascinating, Realistic Glimpse: What Would Steve Jobs Have Done?

· · Particle Debris

Steve Jobs

It’s seldom convincing to pretend to know what Steve Jobs would have done in any situation were he alive today. We have general ideas, but invoking him as a cloak of authority is fraught with problems. On the other hand, when someone intimately familiar with Steve Jobs makes an astute observation, it’s worth a read. John Martellaro found one of those insights and highlights it.

macOS: Saving Out Messages Conversations

· · Quick Tip

Got some incriminating text messages you’d like to save? Or maybe you don’t want to blackmail your friends and would just like to keep a certain conversation forever and ever? This Quick Tip is for you in either case. We’ll discuss how to save out a single Messages conversation on your Mac!

How Apple Might be Our Last Hope Before the Internet Dies

· · Particle Debris

Censorship

Companies exist to make money. But when wealth beyond dreams, at any cost, is the driving force behind internet business, chaos results. Big tech companies have great power. How they use that power and their own sense of what constitutes ethical, disciplined behavior might all that’s left before the free internet and its free people are no more. Apple is leading the way, but cannot do it all.

Apple's Intent Isn't the Same as Committing to Mac Automation

· · Analysis

Apple may not be committed to Mac automation and scripting

Last week Sal Soghoian announced his job as Apple’s Manager of Automation Technologies had been eliminated, and this week senior vice president of Software Engineering Craig Federighi says Apple intends to continue supporting scripting technologies on the Mac. That’s a little reassuring, although “intending to support” is a far cry from “committed to continue developing.”

Apple Cuts Mac Automation Manager Sal Soghoian

· · News

Mac automation and AppleScript champion Sal Soghoian

Sal Soghoian is the godfather of AppleScript and automation on the Mac, but not for much longer. He announced at MacTech Conference in Los Angeles on Wednesday that Apple is eliminating the Product Manager of Automation Technologies he’s held since 1997.

Apple’s Mac Lineup: Judge, Jury and Execution

· · Particle Debris

A woman using Touch Bar on MacBook Pro

This week, there has been a boatload of commentary about Apple’s October 27 “hello again” event. And then Apple SVP Phil Schiller responded in an interview. John takes a look at the most persuasive arguments both for (defendants) and against (prosecutions) of Apple’s approach to the Mac and the event presentation itself. Finally, he offers his verdict.

Who Wants to Be a Mac Dictator?

· · Dr. Mac's Rants & Raves

Old Fashioned Microphone

Did you know that macOS Sierra (and Mac OS X El Capitan) have pretty good dictation built-in at no extra cost? Dictation can be faster than typing and a nice change of pace; discover how to enable and use it in this week’s thrilling episode of Dr. Mac’s Rants & Raves, only here at The Mac Observer!

What Will We Do When Siri Picks Our Pocket?

· · Particle Debris

Hal9000 eye

A major problem with Artificial Intelligence (AI) development is that a time might come when AI’s are able to learn and teach themselves faster than humans can manage them. Recently, President Obama suggested AI’s that aren’t properly constrained and regulated could be unleashed on unsuspecting citizens and severely disadvantage them. Figuring out when to step in will be the great 21st century challenge for governments.

This May be The 4K UHD Apple TV We've Been Waiting For

· · Particle Debris

4th gen Apple TV with Siri

An Apple filing with the FCC looks very much like it might be a new 4K UHD, 5th generation Apple TV just in time for the December holiday period.  It wouldn’t be a stretch to think that the old 4th generation Apple TV from October 2015 had been delayed. And now we may be getting what we really wanted all along just one year later.

macOS Sierra Coming September 20

· · News

macOS Sierra website

Apple’s big focus today is the iPhone 7 and Apple Watch Series 2, but that doesn’t mean the Mac didn’t get any love—or more precisely, macOS Sierra. Apple quietly updated the Sierra website on Wednesday to say the replacement for Mac OS X El Capitan will ship on September 20th.

The Mac Hunger Games and the Rapidly Fracturing Computer Marketplace

· · Columns & Opinions

MacBook-iPad side by side

The personal computing industry is changing quickly. Again. Not long ago, there was a simple migration from Mac and PC desktops to notebooks. Then, Apple finally got the simple tablet right in 2010. However, basic tablets can’t do it all, and so Apple warmed to the iPad Pro concept. But the dust isn’t clearing. Rather the market is exploding in use cases and advanced technology. John tries to make sense of it all.