Apple makes a big fuss about the iPad being the future, but the facts don’t bear that out. Yet. Apple Marketing is beating a dead horse for the sake of a cute gotcha.
Recent Articles By John Martellaro [RSS]
Here’s what John thinks of his new iPhone X.
John has been taking his time to further ponder Apple’s High Sierra root access debacle and now shares his thoughts.
Christopher Caen is the Head of Marketing at Ecovacs Robotics, a company well know for its robotic vacuum cleaners and window cleaners. Christopher has a balanced academic background, being both accomplished in English as well as computer science. His first job was as an summer intern at Atari where he worked in marketing, something that immediately appealed to him. Later, at Paramount, he co-founded the Paramount Technology Group which developed interactive programming and games. Christopher’s career-long expertise in marketing took him to Sun Microsystems, Cisco, Informix and NEC. We talked a lot about internet of things (IoT), modern security practices, and how modern IoT products create a business model that requires a new understanding of and relationship to the customer. If you’re interested in robotics and IoT, this is a must listen.
There have been many articles about Apple’s Chief Design Officer, Jony Ive, but few remind us of his pervasive impact in our daily lives.
Several technical pieces must be in place before you can enjoy 4K/UHD as well as HDR content with your Apple TV 4K and Netflix. John shows how to do it.
The number of streaming services seems to grow every day. How can an Apple TV customer make sense of it all? John is here to help.
TMO’s John Martellaro joined MacVoices host Chuck Joiner and guests Mark Fuccio and Ken Ray to discuss the prospects of Apple becoming a major entertainment media company.
The holidays are upon us, and so John put together (most) everything a buyer might need to know about the Apple TV 4K.
Michael T. Rose is currently a Principle Solution Engineer at Salesforce.com. But you may know him best as a writer, editor and podcaster at The Unofficial Apple Weblog (TUAW) from 2006 until its untimely demise in 2014. He also hosts the Aftershow podcast with Kelly Guimont. Michael studied English at Carnegie Mellon University, but his first job after graduation (at P.ink America) took him down a technical path that endures today. Later, he worked for Entertainment Weekly as well as Life Magazines in New York where he also became interested in improvisational theater. He also does stand-up comedy in his spare time. At the Unofficial Apple Weblog, Michael worked with a notable group of writers who, along with him, are legendary. Listen in as Michael tells his unique story about his technical work, acting and writing.
If you’re thinking about upgrading to a 4K/UHD TV this holiday season, you may be wondering about a new 4K/UHD Blu-ray player.
With Black Friday and Cyber Monday imminent, John offers some tips for those thinking about moving up to a 4K/UHD TV and an Apple TV 4K.
Michael Gartenberg is a former Apple Senior Director of Product Marketing and reported directly to Phil Schiller. Currently, he’s a technology analyst and has also been a frequent guest on Background Mode. In this special edition, I asked Michael about his thoughts on his new iPhone X. We covered all the bases: pricing, build quality, Face ID setup and use, the camera, the super-retina AMOLED display, inductive charging, the feel in the hand and balance, the new uses for the side button and battery life. If you’ve been on the fence about this new iPhone X from Apple, you’ll want to hear Michael’s thoughts about Apple’s thinking and his own experiences with the “most impressive product Apple has ever done.”
Friday’s Particle Debris pointed to a video by Boston Dynamics of its Atlas robot doing backflips. Sure, that might look impressive, but as robots get better at physical tasks, they’ll also become more expensive. Maybe they won’t replace human labor any time soon, simply augment it in tough situations. A mixed workforce. The linked video provides food for thought.
If there’s a theme to this week’s Particle Debris, it’s how some companies are struggling with technology decisions while others, like Apple, seem to have smooth sailing.
Currently, it’s a just a simple notification out of the blue and strong nudge for the user to upgrade macOS, but the OS needs to be smarter in its approach.