Your Financial Transaction Data is the Holy Grail for Advertisers

Over the past decade, our financial transaction data has become one of the most sought-after data sets. Credit card processors like American Express, Mastercard, and Visa are at the center of it.

All of this is happening under a veil of secrecy. Credit card companies may acknowledge that they make money from analyzing transactions, but they are vague about what data they actually share […] Even Apple, which prohibits Goldman Sachs from using its card data for marketing purposes, couldn’t get the same concessions out of Mastercard, its card network.

Here’s a link to the study mentioned in the article, where MIT researchers successfully de-anonymized financial data that these companies claim had privacy protections.

Leaks Reveal Google Pay Card as Rival to Apple Card

Leaked images of a Google Pay Card reveal that Google is busy creating a rival to Apple Card. There will also be an associated virtual card with it.

The Google card and associated checking account will allow users to buy things with a card, mobile phone or online. It connects to a Google app with new features that let users easily monitor purchases, check their balance or lock their account. The card will be co-branded with different bank partners, including CITI and Stanford Federal Credit Union.

I remember getting a card associated with my Google Pay account back in 2015 or so. They released it long before the Apple Card, but like many Google products it eventually got canceled.

WIN an iPhone 16 Pro!