VSCO Announces ‘BlackJoyMatters’ Photo Campaign

· Andrew Orr · Link

Image from Vsco black joy matters Article

Something I like about VSCO is its curation of photos from its community of users. There are categories like summer, monochrome, abstract, and more. Its latest initiative is #BlackJoyMatters, a summon-long series to share photos from Black creatives.

We are kicking off #BlackJoyMatters with a global call to action, urging online communities to create, capture and share their interpretations of Black Joy to social media through posting art, first-person videos and/or photos across every social platform using the hashtag #BlackJoyMatters. Throughout the summer, we will spotlight the submitted imagery and art across our social channels and within the VSCO app.

VSCO X February 2020 Film: FT6

· Andrew Orr · Cool Stuff Found

Based on Fuji’s discontinued T64 film, FT6 gives photos cool tones perfect for dim city nights and soft, overcast days. It’s a good way to offset the orange and yellow tones commonly found with tungsten light, like from street lamps. But you don’t need that kind of light to edit with FT6. It works great for coastal fog, snowy days, or turning daytime scenes into nighttime scenes with the following recipe: FT6, Exposure (-6.0), and Contrast (+2.0).

VSCO X is a membership program for the photography app VSCO. It’s a yearly subscription that offers exclusive film emulation presets. Members also have access to the entire library of 130+ presets. The membership costs US$19.99/year.

App Store: Free (Offers In-App Purchases)

The Mac Observer has a full list of Film X presets that gets updated with each new release, as well as a list of the classic presets.

VSCO X February 2020 Film: FT6

Publish VSCO Videos With New This App Feature

· Andrew Orr · Link

After I published my list of VSCO presets I thought I’d send it to the folks at the company. As it turns out they had something to share with me too. As part of the VSCO X membership (US$19.99/year), users can how publish their videos to the feed, which was previously limited to photos.

We know this is something our community has been asking for and we can’t wait to see how you bring your stories to life with the new tools we’re making available for our members. We’ve rounded up some tips for how to take advantage of the new video features with your VSCO membership.

Behind the Scenes of VSCO With CEO Joel Flory

· Andrew Orr · Link

VSCO light mode logo

VSCO is my favorite photo editor and TechCrunch’s Kate Clark sat down with CEO Joel Flory to talk about his company.

Without selling ads or customer data, VSCO has developed a sustainable subscription-based business and written a new playbook for social media businesses in a world where Facebook’s advertising-based model is king. For those fed up with platforms that have facilitated bullying and failed to prioritize privacy, VSCO may be a protective corner of the internet.

I have a couple more VSCO articles planned for the future, like a review of the editing tools.

VSCO Redesigned its Feed to ‘Slow Your Scroll’

· Andrew Orr · Link

VSCO light mode logo

Photo app VSCO has redesigned its feed so that images are bigger. You’ll see single images at a time, instead of the old style where each image was smaller and alternated.

We believe this redesign will help you explore your VSCO feed in a new way, allowing the subtleties of each image to be front and center as you scroll. At VSCO, creative expression often starts with inspiration and sometimes that requires taking the time to appreciate the details as much as the complete work itself.

I think it’s an improvement and I’m glad to see it.

How to Use the Brand New VSCO Snapchat Lens

· Andrew Orr · How-To

Snapchat logo

Today VSCO announced the launch of a VSCO Snapchat lens called Analog, giving people a chance to unleash their creativity. Here’s how to use it.

VSCO Hasn’t Released a Film X Preset Since January

· Andrew Orr · Link

The story I’m linking to is a bit of a behind-the-scenes look at the effort VSCO puts into emulating analog film. The company releases these special presets as part of its VSCO X membership, which costs US$20/year.

Its Film X filters recreate the look of long-gone analog films like Ektar 100, Portra 400, and Kodak Tri-X (a favorite of the late street photographer Garry Winogrand). It’s a long process that involves not just coding, but locating old film stock and reverse engineering the pictures captured on it.

It’s interesting to read, but I’d also like to take this opportunity to say that I’m a VSCO X member and VSCO hasn’t released a Film X preset since January. We were promised one new preset every month. Time to cancel?

Looking at the VSCO Privacy Policy

· Andrew Orr · Editorial

Recently Bryan Chaffin challenged Andrew to examine the VSCO privacy policy and translate it from lawyer-speak to human-speak. Here’s what he found.

VSCO X January 2019: Kodak Portra 400NC

· Andrew Orr · Cool Stuff Found

VSCO X is a membership program for the photography app VSCO. It’s a yearly subscription that offers members exclusive film emulation presets. Members also have access to the entire library of 130+ presets. The membership costs US$19.99/year.

Now available exclusively for VSCO members, Kodak Portra 400NC was originally released in 1998 and became a favorite amongst portrait and fashion photographers. With its natural tones and low contrast, KP5 allows the styles that surround you to stand out.

The Mac Observer has a full list of Film X presets that are updated every month.

VSCO X January 2019: Kodak Portra 400NC