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VSCO Officially Launches New Film Effects to Members

Andrew Orr · · Add Comment

I spotted the new FX toolset a few days ago, and on Tuesday VSCO is officially rolling it out to members of its VSCO X subscription service. These remind of of Mextures, an editing app I used for a a couple years. I don’t use that app anymore but I do look forward to the grain textures in VSCO FX. I had complained about its regular grain tool for a while because it’s too uniform. But these new grain textures look more realistic and film-like, if that’s your style.

Built from actual film stock, these new Texture presets create a Dust, Grain and Scratch overlay for your photos and videos. These subtle effects allow you to add another dimension to your creativity. There are 19 photo and 9 video Textures available.

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VSCO Shares its 2020 Year in Review With Top Trends

Andrew Orr · · Add Comment

VSCO has shared its 2020 Year in Review, exploring the top trends it saw throughout the year like popular hashtags and photo presets. For example, the top third preset of 2020 was B1, aka B&W Classic. That’s my favorite VSCO preset for black and white photography and I have a feeling I was partially responsible for pushing it to the top.

Without the pressure of public likes and comments on VSCO, we saw our community share their most raw and true moments, and how creativity helped them to get through this year’s ups and downs.

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VSCO Announces ‘BlackJoyMatters’ Photo Campaign

Andrew Orr · · Add Comment

Something I like about VSCO is its curation of photos from its community of users. There are categories like summer, monochrome, abstract, and more. Its latest initiative is #BlackJoyMatters, a summon-long series to share photos from Black creatives.

We are kicking off #BlackJoyMatters with a global call to action, urging online communities to create, capture and share their interpretations of Black Joy to social media through posting art, first-person videos and/or photos across every social platform using the hashtag #BlackJoyMatters. Throughout the summer, we will spotlight the submitted imagery and art across our social channels and within the VSCO app.