The desire for a more affordable Mac Pro has cultural and psychological origins that are, in fact, unwarranted.
WWDC 2019: New Mac Pro Does Everything Right
At the risk of invoking the term “cheese grater 2.0” (everyone else will), Apple has unleashed a powerful new Mac Pro that looks to have fully acknowledged the need of pros and appears to have done everything right. Congrats to Apple.
WWDC 2019 Nears, so Here’s my iOS 13 Wish List
WWDC 2019 is 11 days away, with the big keynote taking place on June 3. Andrew shares his iOS 13 wish list.
Why Customers Are Complaining About Apple's Keyboards
It’s irritating when the keyboard on a MacBook of some kind fails. But are the complaints out of proportion? John weighs in.
Commencement Addresses Reveal Steve Jobs and Tim Cook Are More Similar Than You Might Think
People like to focus on the differences between Steve Jobs and Tim Cook, but commencement addresses both men gave show many similarities.
How Apple is Actually Protecting Mac Sales with Marzipan
Project Marzipan, bringing iOS apps to the Mac, is not a prelude to merging the OSes. It’s actually a protective measure for macOS.
iMessage is the Apple Social Network
iMessage is the Apple social network. It might not be a Facebook killer, but it fares better than Ping and Apple Music Connect.
Analysis: Navigating Streaming TV Channels is a Mess
A deeper exploration of streaming Channels reveals that things are not as straightforward as we would like as customers.
Make that Call: Apple's New Purchase Setup Calls Can Help Even Seasoned Vets
Have you purchased a new Apple product and received an invitation for a free setup call? Lisa Hamilton says that even seasoned Apple veterans can benefit from these calls and should take advantage of them.
The Three Lessons Learned by Apple's Angela Ahrendts
Senior Vice President of Retail, Angela Ahrendts, recently left Apple. Her three lessons learned provide valuable insights.
Phone Calls Need to Stop Taking Over the Screen
Phone calls on the iPhone take up the entire screen, but Andrew has an alternative solution: What if calls came in like other notifications?
Apple Glasses Could be the Company’s Next Health Device
Apple Glasses that use augmented reality have a lot of potential, like gaming and Apple Maps directions. What if health could be another feature?
iPad Mini – What A Difference A Month Makes
What’s fascinating to Frank Cioffi is how quickly sentiment towards the iPad Mini’s viability changed in the weeks since the refresh appeared.
Now We Know Why The 2019 iMac Was Late
The 2019 iMac came nine months after the Coffee Lake Macbook Pros of July 2018. Why that happened is becoming much more clear.
How Apple Boosted Its Sagging iPhone Sales in China
Apple’s iPhone revenue for Q2 went down year-over-year. China was a major problem. But Apple took aggressive action that benefitted customers. Here’s what happened.
Hey Mark Zuckerberg? Transparency is Part of Privacy
Facebook has been accused of blocking efforts to study its ad platform. Andrew says that transparency is a big part of privacy.
With Notarization, Apple Moves to Greatly Reduce Malware on Macs
Notarization is an automated code scan service for Mac developers that looks for malicious code and blesses it if none found. In a future version of macOS, the Gatekeeper will look for that notarization. This is a good thing.
Developers, it’s Time to Delete the Facebook SDK
Developers, it’s time to consider deleting the Facebook SDK and not using its tools anymore. Do we even need to explain why?
No, Apple Doesn't Need to Acquire Roku
With the streaming wars heating up, it’s been suggested that Apple buy Roku. That’s just plain nonsense.
6 Awesome Products Apple Will Ship in 2019
2019 looks to be an amazing year for Apple. Here are John’s expectations for a few signature products coming this year.
