Just because a focus of Apple is making metric boatloads of money doesn’t mean that worthy projects that surprise and delight the customer must remain off the table.
Someone Tell These Companies That Getting Hacked Isn't a Race
We’ve seen data breaches happening left and right lately, and someone should tell Silicon Valley that getting hacked isn’t a competition.
Apple Heads Into the Holidays With a Particularly Strong Lineup
After what looked to be a rather bleak year in terms of new Apple products, the company came out swinging this fall with a strong overall lineup of Macs, iPads and iPhones. John sizes up Apple’s prospects.
Why the iPhone XR Isn’t More Popular
Something is happening with the iPhone XR. No one except Apple knows for sure what the sales numbers are relative to the XS family. But interesting questions are being posed.
How an Apple Education AI Could Dramatically Help College Students
College is fundamentally different from secondary school. Students are more on their own. This is where Apple could make a difference with an education AI.
Yes, iPad Pro CAN Replace A Computer
Some reviews are dismissing the iPad Pro as “not a real computer.” Kelly calls shenanigans on the definition of the mythical “real” computer.
Jeff Gamet Leaving TMO, but it’s OK to Smile
After 13 years with The Mac Observer it’s time for me to hang up my Managing Editor hat and move on to new adventures and experiences.
Sadly, Mac Sales Starting to Indicate an Overall Decline
It takes awhile before a trend in sales becomes definitive. The Mac’s downward unit sales for each Apple fiscal year are showing a trend now.
Apple Declares That Unit Sales Are No Longer Relevant. The Impact
During Apple’s Q4 Financial Results Conference Call, it was announced that, staring with the December quarter, unit sales will no longer be reported.
How this change will be received by investors remains to be seen.
The iPad Pro Measures Our Worth by How We Touch It
Apple’s October 30 event in New York wasn’t just a set of new product announcements. Rather, it was a challenge to its customers to ponder how they’ll use these new tools creatively.
Apple Showed Diversity as Well as New Products on Tuesday
The number of women was as notable as the new products at Apple’s event on Tuesday.
Apple Intern Open Letter Echoes Complaints of Google Intern James Damore [Update]
Avi Agarwhal says he has become “increasingly disenchanted” during his six months at Apple, specifically mentioning James Damore.
The New MacBook Air: Apple Competes With Itself
A new, low-cost, non-Retina MacBook of some kind has been envisioned and dreamed about by the community. Whatever Apple’s plans are, the new 2018 MacBook Air isn’t it. And that’s okay.
Apple's New Mac mini is Late But So Very Pleasing
It would be obvious and easy to criticize the new Mac mini. John won’t do it.
Phil Schiller Defends iPhone XR Screen in Interview
Phil Schiller talks about the iPhone XR, including the iPhone XR screen and why the resolution shouldn’t matter.
3 Things I Like and One Thing I Really Hate About My Apple Watch Series 4
John has been using his Apple Watch Series 4 for a week. There’s a lot to like and one thing that infuriates him.
For Apple To Make Its Original TV Content Free Is Brilliant
The streaming TV business is a hard business to break into. Customers have enormous choice in an overloaded market. Money is tight. Apple knows that.
Apple’s Greediness Made it a Trillion Dollar Company
TechCrunch writes that Apple’s greediness is the real reason it became a trillion dollar company. But Andrew disagrees.
Google Shuttering Google+ to Consumers, Reportedly Didn't Disclose Data Breach for Fear of Regulation
Google didn’t disclose the data breach that led to this decision, and according to The Wall Street Journal, the company made that decision because it feared disclosure would lead to regulation.
Television Shouldn't Be Your Child's Babysitter
Andrew shares his opinion of children’s content on YouTube.
