In Episode 431, Bryan and Jeff dig into four topics, and they didn’t even run late. They discuss Apple’s App Store-ectomy from iTunes, Jimmy Iovine’s plans for Apple Music, FM radios in our iPhones, and whether or not Jeff is going to regret not getting LTE in his new Apple Watch Series 3.
Apple
Apple Tests Files and Directory Entries API and New Encryption in Safari Technology Preview 41
This release tests out the Files and Directory Entries API, as well as a new encryption scheme called Elliptic Curve P-521.
macOS High Sierra: You’ll Hardly Notice You’ve Upgraded
Since macOS High Sierra became available last week, and many of you will upgrade soon if you haven’t already, here are some things to look for when you do upgrade.
Apple Releases iOS 11.0.2 for Crackling Sounds on iPhone 8/Plus and Hidden Photos Problem
The update is a 280MB over-the-air download on iPhone 7 Plus and 276.4MB on an iPad Pro (10.5-inch).
Apple Q4 2017 Earnings Report Set for November 2
Apple is hosting its 2017 fourth fiscal quarter earnings report on Thursday, November 2nd. The conference call will start after the market closes at about 2PM pacific time (5PM eastern time).
Apple Spotlights Portrait Lighting on iPhone 8 Plus with 'Portraits of Her' [Video]
Apple has a new spot called Portraits of Her to promote Portrait Lighting on iPhone 8 Plus. Portrait Lighting is a new software effect on iPhone 8 Plus that allows you to drastically change lighting on photos shot using Portrait Mode. In Portraits for Her, Apple uses a haunting (and beautiful) song called “This Strange Effect” by The Shacks for a soundtrack. The company also had the unnamed actress in the piece lip-syncing the lyrics as she walked through the city, something I don’t recall in another Apple spot. I like this commercial. The music, the camera shots, and the pacing are all lovely, and it’s another good example of Apple showing us a concept (Portrait Lighting) without doing an explainy spot. I’d love to know your thoughts.
Understanding 4K Video Upscaling, Tim Cook's Real Role at Apple - TMO Daily Observations 2017-09-29
Kelly Guimont and John Martellaro join Jeff Gamet to sort out 4K upscaling and what it means for Apple TV streaming movies, plus they look at Tim Cook’s role as Apple’s leader.
Toshiba Signs $18B Deal to Sell Memory Business to Bain Consortium
It’s Official: Toshiba just sold its memory chip division to the Bain Capital consortium that includes Apple in a US$18 billion deal.
Here's a Direct Link to Download macOS High Sierra
Here’s a direct link to download macOS High Sierra. If you haven’t already installed High Sierra, it won’t be showing up in Software Update in the Mac App Store, but this direct link will let you download and install macOS High Sierra. Check out John Martellaro’s Installation guide for more info on installing Apple’s newest Mac operating system.
Toshiba Selling its Memory Chip Business to Bain
Toshiba is ready to sell its memory chip business to Bain Capital, the consortium that includes financial support from Apple, Dell, Hoya, and Hynix.
Apple Seeds 'Golden Master' Candidate for macOS High Sierra 10.13
Unless a significant issue is found, macOS High Sierra 10.13 GM candidate (17A362a) will likely be the last release before the September 25th launch.
Introducing the $1,000 Emoji Machine (NSFW iPhone X Parody Video)
Allow me to state up front that I don’t agree with the sentiment of this parody video, but it’s very well done and very funny. It’s a snarky look at the “$1,000 Emoji Machine,” aimed at the Animoji feature unique to iPhone X. Also, it’s not safe for work.
The Steve Jobs Theater, iTunes Rant, iPhone X, and Apple Watch Series 3 - ACM 428
Apple’s new Steve Jobs Theater had its debut, and Bryan and Jeff talk about some of the amazing things we saw. They also spew some vitriol all over Apple’s decision to pull the App Store from iTunes, and discuss their favorite aspects of Apple Watch Series 3 and iPhone X.
Hey Apple, I Liked Browsing for iPhone Apps on My Mac
Taking away the ability to browse iOS apps on Macs and PCs is a step backward for users, and those backward steps are annoying as @&#%!
This Photograph Shows Why Apple Built the Steve Jobs Theater
Apple has quietly rewritten the rules for media events and presentation yet again, and this photograph demonstrates that.
TMO Background Mode - Special Apple Event Coverage with Michael Gartenberg
Former Apple Senior Director Michael Gartenberg and I got together to discuss Apple’s September 12 event, “Let’s Meet at Our Place.” We traded thoughts on the new Apple Watch Series 3, the Apple TV 4K, the iPhone 8 series and the iPhone X. Michael’s insights are, as always, amazing. Don’t miss this special edition coverage.
Apple Will Ship macOS High Sierra on September 25th
macOS High Sierra will ship on September 25th, according to information added to the High Sierra website.
Check out the Amazing Colors in Apple's 'iPhone X' Commercial
Apple released a bunch of solid commercials Tuesday, but iPhone X is my favorite. It uses some gorgeous colors splashing around as a lure for the devices OLED screen. The colors grabbed my attention during the keynote when it was first shown. They reminded me a lot of the 70s’ kid’s toy, the Magic Window, but with a lot more colors. It’s compelling, bold, striking, and sexy. Interestingly, text at the end of the spot indicates that it hasn’t been approved by the FCC, and specifies that it can’t be sold until it is.
Apple Uses 'One More Thing' to Announce iPhone X [Update]
The new 5.8-inch model sports an OLED screen, Face ID instead of Touch ID, and inductive charging support.
Apple Announces iPhone 8 and iPhone 8 Plus [Updated]
It will ship with 64GB and 256GB models, starting at $699 for iPhone 8 and $799 for iPhone 8 Plus.
Apple Claims Apple Watch #1 Watch in the World
Apple CEO Tim Cook said Tuesday that Apple Watch is not just the number one smartwatch on the planet, it’s now the number one watch. It would represent a huge accomplishment for Apple, and one that should scare the pants off the watch world. In the screenshot I included, Apple Watch is about to overcome Rolex to be the top brand in terms of sales.
Apple Says New York City's 5th Ave Glass Cube Will Return
Apple senior vice president Angela Ahrendts said Tuesday that the iconic glass cube will return to its 5th Ave Apple store location. The announcement came during the company’s fall media event, in Apple Park’s Steve Jobs Theater.
Join TMO in a Live Hangout for Apple's Media Event
Hey, folks. Join the TMO “backroom” while we watch, process, and discuss Apple’s keynote today in realtime. We’ll have the chatroom open so you can share your thoughts, too!
iOS 11 Favorite Features, Apple’s Entertainment Plans, Apple Watch Cheaters - ACM 427
iOS 11 is coming, and Bryan and Jeff discuss some of what they’re looking forward to. They also talk about Apple’s big plans in making movies and TV shows, and why it’s important for Apple to do so. The cap the show with a look at Apple Watch being involved with a baseball cheating scheme.



![Apple Uses ‘One More Thing’ to Announce iPhone X [Update]](https://www.macobserver.com/wp-content/uploads/2017/09/phil-schiller-iphone-x.jpg)
![Apple Announces iPhone 8 and iPhone 8 Plus [Updated]](https://www.macobserver.com/wp-content/uploads/2017/09/phil-schiller-iphone-8.jpg)

