Mac Mini Updates Are Good, But Not Enough

· Charlotte Henry · Editorial

Image of Mac mini 2020

The Mac mini is a really good, versatile machine, but with a bit more love from Apple, it could become a great one.

A Joyous Sidekick: Answering Phone Calls on Apple Watch

· John Martellaro · Editorial

Apple Watch apps at work

The Apple Watch is known for its ability to monitor health and fitness. And that has improved John’s life. But the standout feature for him has been the ability to answer phone calls received on his iPhone.

With iOS 14, Will Apple Finally Get the Message?

· Charlotte Henry · Columns & Opinions

Apple’s Messages app all too often feels like its a relic from a bygone era, but help may be on its way in the shape of iOS 14.

'The Banker': More Bad Apple TV+ Reviews

· Charlotte Henry · Editorial

In totally unshocking news, forthcoming Apple TV+ feature film ‘The Banker’ has received multiple bad reviews.

Inside TMO's Background Mode Podcast - A Story

· John Martellaro · Editorial

John writes about the origin and evolution of The Mac Observer’s Background Mode Podcast. And how he’s come to feel about it.

Apple, Steve Jobs and Salesmanship

· John Martellaro · Editorial

Apple co-founder Steve Jobs

John recalls a group sales team meeting in 2001 in which Steve jobs presided. For a second, it got ugly.

Apple Could, And Should, Create Original Podcasts

· Charlotte Henry · Analysis

Apple is now making original video content, but could it make original podcasts, a format its products basically invented, and, if so, how?

The First Few Days With a 2019 10.2" iPad

· Charlotte Henry · Analysis

New 2019 iPad

The new iPad has a lot of features to explore, but a few things immediately stand out as you as you turn it on for the first time.

I Hope Neil Young Will Remember...That The MacBook Pro Isn't Crap

· Dave Hamilton · Editorial

As Dave Hamilton pondered Neil Young’s recent attack on the MacBook Pro’s audio quality, he realized that there’s another angle to approach this from: one of compassion; one of trying to understand where all this comes from.

Questions I Would Have Asked During Apple's Earnings Report

· John Martellaro · Editorial

Apple and a Big Pile of Cash

Apple conducted its Q1 2020 Earnings Report on January 28. After the opening statements by CEO Tim Cook and CFO Luca Maestri, the session was opened to Q&A with financial analysts. But there were some questions that didn’t get asked.